Bengaluru: Publicly listed diversified gaming, esports and sports media company Nazara Technologies has announced the acquisition of 15.86% stake in GetStan Technologies Pte. Ltd (“STAN”), a leading esports community platform in India, through the Nazara Technologies’s wholly owned subsidiary Nazara Dubai FZ. Nazara will purchase 15.86% in STAN for ~INR 18.4 Cr (US$2.2 million) in an all-cash secondary transaction.
STAN is a key player in the Indian esports and fan engagement space, building a mobile-first platform that fosters connections among gamers and supports content creators with tools to succeed. Founded by Parth Chadha, Nauman Mulla, and Rahul Singh, STAN has quickly become a recognized name in the segment. As of July 2024, STAN’s user base has surpassed 12 million, with over 80% of users coming through organic and referral-based channels. The platform has shown strong monetization, boasting over 500,000 paying users and a high 30-day retention rate of over 60%. Its mobile app has gained significant traction, consistently ranking among the top 5 (Playstore ranking for July’24 in Top Free apps Lifestyle category) on the Google Play Store with a 4.7-star rating over the past year.
“Nazara’s investment in STAN strengthens our position in the rapidly growing gaming and esports landscape. STAN’s mobile-first approach and focus on community engagement align perfectly with our vision to become a leading player in the global esports ecosystem. This acquisition allows us to expand our reach while empowering content creators and fostering a stronger gaming community,” said Nitish Mittersain, Founder and CEO of Nazara Technologies.
Parth Chadha, CEO of STAN expressed his excitement, “Nazara’s investment will be a major boost for STAN, fast-tracking our journey to redefine gaming and esports, communities and help us achieve our vision.”
