Mumbai: Nazara subsidiary Fusebox Games and All3media International have announced The Traitors: Interactive Game, an all-new interactive mobile experience inspired by the global hit reality competition series The Traitors.
Fusebox Games, a UK-based subsidiary of Nazara Technologies and the studio behind chart-topping narrative titles Love Island: The Game and Big Brother: The Game, has acquired worldwide interactive game rights to IDTV’s acclaimed psychological format The Traitors.
Set to launch in 2026 on iOS and Android, The Traitors: Interactive Game will invite players to test their wit, deception, and strategy in an immersive story-driven format.
All3Media International’s partnership with Fusebox Games marks a major milestone in The Traitors’ expanding global licensing programme. Following the success of The Traitors Live Experience in London’s Covent Garden, All3Media has inked deals across publishing, gaming, apparel, and more, further cementing the franchise’s cross-platform appeal.
The Traitors phenomenon continues to gain momentum worldwide, with over 30 territories across six continents producing local adaptations. In India, The Traitors premiered to stellar ratings on Prime Video and has already been renewed for a second season. New versions have also been commissioned in Brazil, Mexico, Mongolia, and Ukraine. Meanwhile, The Celebrity Traitors—featuring Stephen Fry, Alan Carr, Tom Daley, and Charlotte Church—is set to premiere on the BBC this month.
Jason Easy, VP Licensing at All3Media International, commented on the deal, “Fusebox Games has repeatedly shown how to translate blockbuster television into genre-leading mobile gameplay and their vision for The Traitors will let fans around the world interact with the addictive gameplay of treachery and betrayal whenever they choose.”
Fusebox CEO Terry Lee said, “We’re incredibly excited to bring The Traitors to mobile players around the world. It’s a format packed with tension, drama, and unforgettable twists, making it a perfect fit for interactive fiction. Our team is already hard at work crafting an experience that captures the betrayal, strategy, and suspense fans love, in a way only Fusebox can deliver.”
Nitish Mittersain, Joint MD & CEO, Nazara Technologies, added, “Fusebox’s mastery of narrative design, combined with the global pull of The Traitors, gives us a unique opportunity to deepen fan engagement and expand Nazara’s footprint in premium interactive fiction.”
The upcoming launch underscores Nazara Technologies’ growing global influence in the interactive entertainment space, blending storytelling innovation with the power of mobile-first gaming.
