Mumbai: Oneindia, a multilingual digital news and content platform, has appointed Sushant Yattam as Business Head – Video. In this role, Sushant will spearhead the platform’s video-first strategy, focusing on revenue growth, business expansion, and new opportunities within the digital and video ecosystem.
With over 15 years of experience across media, news, and entertainment, Sushant is recognised as a dynamic digital leader. Known for his intrapreneurial approach, he has built and scaled businesses by transforming content and creators into brands through content strategy, analytics, and brand solutions. His career spans leadership roles at Wizcraft, Qyuki Digital Media, Walt Disney India, and UTV Indiagames.
“At Oneindia, we see video as the future of digital storytelling and revenue growth. This is a defining moment for our video ambitions, and with Sushant’s proven expertise in scaling businesses and pioneering creator-led innovations, we are ready to lead the market in building a video ecosystem that is innovative, culturally rooted, and truly representative of Bharat,” says Sunder Venkatraman, Chief Business Officer, Oneindia.
Speaking on his appointment, Sushant Yattam said, “Joining Oneindia at this pivotal stage is both an honour and an opportunity to shape the future of digital storytelling in India. With a platform that already reaches over 280 million users, the opportunity to scale video is immense. My focus will be on accelerating the video business and building scalable IPs that combine data driven insights with regional storytelling, empowering creators, inspiring brands and setting new benchmarks for how India experiences content. As audiences worldwide shift rapidly towards video and multilingual formats, I believe Oneindia is uniquely positioned to not only lead this change in India but also set an example for digital markets across the globe.”
