Times Internet’s Mehul Rao has been appointed as Head of Engage by Outbrain India. With 14 years of digital and media expertise, Mehul will be responsible for expanding top premium publisher partners in India in his new role.
Mehul served as General Manager at Times Internet, where he was working on key strategic partnerships for the company. His prior leadership roles include Associate Vice President Digital at Times Network, and Associate Vice President Corp Planning & Strategic Alliances at NDTV Convergence.
On his new appointment Mehul said, “I am extremely elated to join the Outbrain team. After working and spending a good amount of time in publishing business in various revenue related roles, it’s an exciting move for me in native advertising and digital ad tech space. India is poised to be one of the fastest growing digital advertising markets, and I am privileged to work with Outbrain, an established market leader across the world, increasing its reach in India, looking forward to work in this region to scale the business and be instrumental in the next growth phase of Outbrain in India.”
Outbrain India MD, Shouneel Charles welcomed Mehul by saying, “We are excited to have Mehul join the Outbrain team. Outbrain will be poised to expand the list of top premium publisher partners in the region. We are sure that Mehul will help publishers achieve their key goals using Outbrain’s platform to recommend personalized content and boost revenue.”
