TRAI’s FAST & ALTD Paper Sparks Industry Rift Over Future of TV Regulation
Mumbai: A consultation paper released by the Telecom Regulatory Authority of India (TRAI) has triggered a sharp divide across India’s ...
BARC Sets New Rules to Strip Landing Page Views from TV Ratings Under 2026 Policy
Mumbai: The Broadcast Audience Research Council (BARC) has outlined a detailed operational framework for excluding landing page-driven viewership from television ...
With 32 Shortlists, “Project Golden Minute” Emerges as Creative Abby 2026’s Biggest Contender at Goafest
A single minute has become the biggest story of India’s advertising awards season. Johnson’s Baby’s “Project Golden Minute” — conceptualised ...
AI success belongs to brands that understand customers deeply, not just those using better tools: Arpit Agrawal, Angoor AI
Angoor AI is an Agentic AI-native Customer Interaction Platform that helps businesses automate their customer engagement across different platforms like ...
Why Jewellery Brands Are Investing More in Influencer Marketing Than Traditional Advertising
Jewellery has always been about emotion, celebrating milestones, expressing personal style, and creating memories that last a lifetime. While traditional ...
Honasa Consumer strengthens leadership team with Dheeraj Nagpal and Madhur Acharya
Mumbai: Honasa Consumer Limited has expanded its leadership bench with the appointment of Dheeraj Nagpal and Madhur Acharya as the ...
Design Army’s Pum Lefebure named Jury President for Luxury Lions at Cannes Lions 2026
Mumbai: Cannes Lions has announced Pum Lefebure, Co-Founder and Chief Creative Officer of Design Army, USA, as Jury President for ...
22Feet Tribal Worldwide leads India’s Wins at ADC 105th Annual Awards with Three Cubes
New York: Indian agencies delivered a strong showing at the prestigious ADC 105th Annual Awards ceremony, held at Capitale in ...
Colors Kannada concludes landmark ‘Colors Kannadathi’ campaign
Mumbai: Colors Kannada, Karnataka's most beloved regional entertainment channel, has successfully concluded its first-of-its-kind statewide outreach initiative — Colors Kannadathi ...
ITC Candyman expands portfolio with Soft Chews, targets evolving kids’ preferences with ‘Kuch Bhi Karega’ Campaign
Mumbai:ITC Candyman has unveiled a new film for Candyman Fruitee Fun Soft Chews, bringing back its conic ‘Kuch Bhi Karega ...
