Mumbai: Honasa Consumer Limited has expanded its leadership bench with the appointment of Dheeraj Nagpal and Madhur Acharya as the company sharpens its focus on building and scaling new-age consumer businesses.
The appointments come at a time when the digital-first beauty and personal care company is accelerating its efforts to identify emerging consumer trends and develop future-ready categories for the Indian market.
Madhur Acharya joins Honasa with more than a decade of experience in scaling digital-first consumer brands across beauty, lifestyle, and e-commerce segments. In his new role, he will focus on creating and developing new categories aligned with changing consumer behaviour and digital consumption patterns.
Before joining Honasa, Acharya served as Vice President – E-commerce at Lenskart, where he played a key role in expanding brands including Aqualens. His previous stints also include leadership roles at WOW Skin Science and Forest Essentials, contributing to brand growth and strengthening digital commerce capabilities.
Madhur Acharya, Honasa Consumer Limited, said, “I’m incredibly excited to join Honasa at a time when the company is building the next wave of future-focused consumer brands and redefining categories for evolving Indian consumers. Honasa’s ability to identify emerging white spaces and build deeply consumer-first, digital-led brands makes this an incredibly exciting opportunity to build for the next generation of Indian consumers.”
Meanwhile, Dheeraj Nagpal has been brought on board to lead and expand new categories for the company. Nagpal brings over 15 years of experience spanning growth strategy, partnerships, consumer businesses, and brand building.
Prior to joining Honasa, Nagpal co-founded wellness startup Zingavita, where he led brand strategy, product development, and marketing initiatives. He has also held leadership positions at Zomato and American Express.
Dheeraj Nagpal, Honasa Consumer Limited, said, “I’m extremely excited to join Honasa at such a pivotal stage of its growth journey and be part of a company that has consistently built purpose-led, consumer-first brands by identifying emerging needs early. Honasa’s ability to spot evolving consumer shifts and build disruptive brands at scale makes this an incredibly exciting opportunity.”
Speaking on the appointments, Varun Alagh, Co-founder and CEO, Honasa Consumer Limited, said, “At Honasa, we are constantly looking at emerging consumer shifts and identifying spaces where we can build meaningful brands for our consumers. We believe the future will be built by brands that deeply understand evolving aspirations and consumer behaviour.”
“Dheeraj and Madhur bring deep consumer understanding, entrepreneurial thinking, and strong category expertise, making them great additions to our leadership team. We are excited to welcome both of them as we continue building the next wave of future-focused brands for India.”
With these strategic leadership additions, Honasa aims to further strengthen its innovation pipeline and deepen its presence in India’s rapidly evolving digital consumer ecosystem.
