AbhiBus renews Mahesh Babu as Brand Ambassador for 10th consecutive year
Mumbai: AbhiBus (ixigo’s bus business) has renewed its long-standing association with actor Mahesh Babu, extending the partnership into its 10th ...
Efficacy Worldwide names Chandradeep Kumar as National Head – Media & Growth
Mumbai: Efficacy Worldwide has appointed Chandradeep Kumar as National Head - Media & Growth, further strengthening the agency's leadership team ...
Mathrubhumi strengthens leadership team with key appointments across digital, HR and technology functions
Kochi: Kerala-based media group Mathrubhumi has announced a series of strategic leadership appointments across its digital, human resources and technology ...
Sun Pharma revives #SecondBirthDate campaign with Shreyas Iyer to celebrate doctors’ role in life-changing recoveries
Mumbai: Sun Pharmaceutical Industries Ltd. (Sun Pharma) has launched the latest edition of its flagship National Doctors’ Day initiative, #SecondBirthDate, ...
Prasad Corp and Monsoon Colour Lab partner to strengthen India’s end-to-end film production ecosystem
Mumbai: In a move aimed at strengthening India’s analogue filmmaking infrastructure, Prasad Corp and Monsoon Colour Lab have announced a ...
EBG Group partners with POSCO International to accelerate Daewoo’s India appliance expansion
Mumbai: EBG Group has entered into a strategic brand licensing agreement with South Korean conglomerate POSCO International to strengthen and ...
Snapdeal launches ‘Adjustitis’ campaign, urges consumers to stop compromising between style and savings
New Delhi: Snapdeal, the value fashion-focused e-commerce platform, has unveiled its latest brand campaign centred around a uniquely Indian habit ...
Yash Raj Films invests in Rusk Media to build India’s next generation of vertical entertainment IP
Mumbai: Yash Raj Films (YRF) has announced a strategic investment in digital-first entertainment company Rusk Media, marking its entry into ...
McCann Chairman Daryl Lee to exit as Omnicom continues post-merger leadership overhaul
Mumbai: McCann chairman Daryl Lee is set to leave the agency next week, becoming the latest senior executive to exit ...
“Great creative work is the fastest shortcut to pricing ourselves high”: PG Aditiya
Chennai: When The Advertising Club Madras hosted its latest #ADTALKS session at Sortd Café, Alwarpet, it wasn't another keynote presentation ...
