India Centric Content driving Subscription and Engagement: Netflix
Investment towards developing localised content such as Original Series and Original films for the Indian market has driven the platform ...
I&B Ministry to discuss the issue of pending licenses with Broadcasters on 30th April
New Delhi: The Information and Broadcasting Ministry has called for a meeting with representative of broadcasting companies to discuss the ...
Marketers see difficulty in getting holistic view of customers across all interactions as biggest challenge in 2019: report
Customer experience optimisation is a top priority for businesses this year, with 19% of marketers viewing it as the “most ...
Ajay Dhyani joins Timex Group as the Head Marketing
Mumbai: Ajay Dhyanihas joined Timex Group India as its new Head Marketing to provide a strong impetus to the India ...
VIVO emerges as the buzziest brand this IPL; Zoozoos help Vodafone remain as the most loves Brand
Mumbai: WaveMaker mesh - real-time marketing command centre analyzed the overall social media activies of VIVO IPL 2019 and curated ...
OTT 2.0 expected to emerge by 2021 with Sports Operators spending 15% of their Total budgets
Deltatre today unveiled Where the Money is Going: The Future of Sports Entertainment, an unprecedented global analysis of the economics of ...
Star Jalsha to celebrate Bangaliana on Nobo Borsho with “Boishakhi Jalsha 1426”
Mumbai: Poila Boishakh is one such auspicious day which is celebrated by Bengalis all over in all its glory. Welcoming ...
WPP ranked as the most effective marketing communications company in 2019 Effie Index
The award, which WPP has won for the last eight years, is the industry’s benchmark for effectiveness in terms of ...
New Services Set to Drive SVoD Revenues up 25% to USD$36 Billion in 2019 : Futuresource Consulting
SVoD Market Research, Analysis and Commentary Subscription Video on Demand (SVoD) continues to resonate with consumers across the globe, becoming ...
Big FM in association With Pantaloons presents 4th Edition Of ‘Xaat Bihur Xaat Xur’ In Assam
92.7 BIG FM, one of the largest radio networks in India, successfully launches the 4th edition of Pantaloons Presents Xaat Bihur Xaat Xur show ...
