Mumbai: A new automotive report by Gracenote, the content data business unit of Nielsen, highlights how consumer preferences for in-car ...

Connected TV (CTV) is now the second fastest-growing advertising medium globally. But with this rapid rise comes a major challenge: ...

Mumbai: Looking ahead, consumer caution is likely to persist, with households remaining constrained by stretched budgets — and they don’t ...

Mumbai: In a landmark collaboration that unites elite sport with cutting-edge technology, tennis legend Boris Becker has been announced as ...

In today’s business climate, disruption is not a phase; it’s the default setting. From AI breakthroughs and shifting consumer values ...

Mumbai: Zee Entertainment Enterprises Limited (‘Z’), a media and entertainment company, has announced a landmark partnership with Baseball United, the ...

Mumbai: Revenant XSpark, an esports and gaming organization, has announced the onboarding of Kaashvi Hiranandani, the country’s leading female gaming ...

Mumbai: Los Angeles / Stockholm: In a first-of-its-kind entertainment crossover, Spotify and Netflix have announced a partnership to bring select ...

MUMBAI: Tata Soulfull, a brand from Tata Consumer Products which works in the ‘better-for-you’ packaged foods space, has announced the ...

New Delhi: Integral Ad Science, a global media measurement and optimization platform, today announced the expansion of its Total Media ...