Mumbai: Footwear brand Paragon joins forces with Disney Consumer Products (India) to debut a new collection of ranges inspired by characters from Disney and Marvel. These include footwear for kids, men and women.
With a five-decade presence and legacy, Paragon Footwear said that it remains committed to staying ahead of fashion trends, consistently introducing the latest and most stylish designs for its consumers. The range of open footwear will include Flip-flops, Sliders, and Slickers (kittos), crafted from a variety of materials. On the other hand, the Eeken brand by Paragon will specialise in sliders and shoes designed specifically for the youth, incorporating colours and elements inspired by pop culture.
The collection will feature Disney characters such as Mickey Mouse and Friends, Disney Princess, Disney Frozen, Marvel Avengers, Spider-Man, and Captain America.
With this collection, Paragon hopes to extend the joy of Disney stories beyond the screen and bring much-loved Disney characters closer to home for shoppers in India. The brand aims to provide consumers of all ages the access to contemporary styles at affordable price points. A dedication to both comfort and durability, Paragon explains that it seeks to meet the diverse preferences of its shoppers, ensuring that fashion remains accessible to everyone.
Sachin Joseph executive VP Paragon stated, “We are proud to work with Disney and look forward to infusing new styles and trends in the Indian market. At Paragon, we take pride in leading the way in adopting cutting-edge technologies that redefine comfort for our extensive customer base. In this ever-evolving lifestyle landscape, consumers are increasingly seeking styles that seamlessly blend comfort and durability. Recognizing the paramount significance of consumer preferences, we are committed to meeting these demands. As a brand, our focus is on delivering the most coveted designs, merging the latest styles with unparalleled comfort.”
The collection will be available across the brand’s 90+ exclusive stores, select multi-brand shops and online platforms such as the brand’s D2C site, and select marketplaces.
