Mumbai: Sun TV Network has appointed Pavan Kumar Allada as its Head of Corporate Strategy. The announcement was made by Allada on LinkedIn.
Allada brings with him over a decade of experience at Disney Star, where he played a pivotal role across business strategy, marketing, and consumer insights. Before that, he was associated with Gossip N Bite and began his career in 2013 as Placement Coordinator at the Indian Institute of Management, Lucknow.
Sharing his professional outlook on LinkedIn, Allada wrote, “Passionate about the business of sports, with a proven track record in the media industry. I bring expertise across Business Strategy, Consumer Insights, Marketing, and Strategic Partnerships. Backed by an MBA in Marketing & Strategy from the Indian Institute of Management, Lucknow, I thrive at the intersection of audiences, brands, and platforms—creating impact through insight-led, consumer-first thinking.”
With this appointment, Sun TV Network strengthens its leadership bench as it continues to expand its footprint in the dynamic media and entertainment landscape.
