New Delhi: Paxcom, a leading technology company that provides eCommerce and Omnichannel solutions to brands for their eCommerce growth, has announced its rebranding with the launch of its new logo and redesigned corporate website. Paxcom unveiled refreshed brand identity as a result of its merger with Paymentus – a leading global paperless electronic billing and payment solution.
The branding now utilizes a midnight blue, white, and grey color palette to better reflect the values of simplicity and honesty associated with Paxcom, while staying consistent with the Paymentus brand. The new typeface of the font emphasizes their bold technology focus with a personal touch. The logo as a whole reflects Paxcom’s honesty, simplicity, and technology-driven future.
The new website features a clean and modern design, with a seamless and simplified user interface. In addition to providing details about all their eCommerce solutions and services, the website also serves as a repository of useful information for their partners via relevant blogs and resources.
Speaking on the new brand identity, Punit Sindhwani, CEO, Paxcom said, “Paxcom has always believed in constant evolution and reinventing ourselves to keep pace with times, With this new and improved brand identity, I’d like to express my appreciation to our employees and clients all over the world for being a part of this journey”. He went on to say “This is more than just a new logo; it represents our organization’s commitment to our values of honesty, simplicity and technology-driven future. We have seen a 120 percent increase in domestic business since the beginning of 2020, and we expect our revenue to triple within the next two years, with the primary chunk of that growth coming from North American and Asian markets”.
Over the last few years, Paxcom have expanded their solutions to serve clients across 20 countries. Paxcom flagship data analytics tool now analyzes over 1.4 lakh products across 148 platforms, 450+ pin codes in 11 languages daily. With this transformation, Paxcom will aggressively tap global markets. Looking ahead, the company is betting big on hiring and planning to add about 200 more qualified candidates to their team over the next seven months in the areas of both technical and service-based roles.