Saturday, December 6, 2025
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

PayNearby ties up with Centrum Microcredit to facilitate Unsecured Business Loans to Retailers

by MN4U Bureau
May 22, 2021
in Featured, Mobile/Digital
Reading Time: 3 mins read
A A
PayNearby ties up with Centrum Microcredit to facilitate Unsecured Business Loans to Retailers
Share Share ShareShare

Mumbai: As part of its Shop Owners Benefit Program, PayNearby, India’s leading branchless banking and digital payments network, has tied up with Centrum Microcredit Limited, the microfinance arm of the Centrum Group, to facilitate unsecured business loans to its retail partners. As part of the tie-up, loan requirements will be sourced through PayNearby’s vast network of retailers and will be disbursed by Centrum Microcredit Limited. The solution is aimed at fortifying and driving the business growth of PayNearby’s retail partners, especially in these challenging times where businesses are struggling to stay afloat due to the economic fallout of COVID 19.

The partnership will work towards enhancing the shared goals of the two organizations, which are committed to enabling financial inclusiveness and the economic wellbeing of the retailers. Retailers often need timely and small-ticket working capital loans for short tenures to keep their businesses up and running. More often than not, due to lack of collaterals or being new-to-credit, these retailers predominantly rely on alternative options such as local moneylenders or loan sharks instead of mainstream options such as Banks or Financial Institutions. But, loans from these informal sources come at exorbitantly high-interest rates, pushing them further into an inevitable vicious cycle.

This partnership will allow PayNearby to facilitate competitive lending solutions to its retailers who otherwise may not be eligible for formal lending options. PayNearby is determined to ensure that the Digital Pradhans do not face a cash crunch of any kind and continue to offer their services, thus creating a thriving ecosystem for the local community.

The partnership will help Centrum harness PayNearby’s rich data acquired through processing billions of transactions per day, adding scale and efficiency to their lending business. PayNearby has an innovative and robust technology backend platform that reaches out to the deep roots of the country using advanced analytics, AI, and machine learning to score thin credit files and create simple and efficient micro-lending experiences for its retailers, enabling them to secure loans at the click of a button. The loans disbursed to the merchants will be on a pre-qualified basis. To enable this, PayNearby has developed a proprietary scorecard based on the transaction data of the retailers along with a set of agreed pre-qualifying criteria of Centrum; and a credit rule engine based on which eligible retailers are shortlisted.

The partnership will give Centrum access to a deeply entrenched retailer network, with rich transactional data and hassle-free access to last-mile through PayNearby’s stable tech platform. With big data available at PayNearby and the strength of an on-ground distribution network, Centrum will provide the retailers with the right lending solutions to meet their growth and sustenance needs.

Additionally, this partnership, between Pay Nearby and Centrum Microcredit, has followed a digital-first strategy in its entire product journey. It is currently funding small-ticket, unsecured loans between ₹25,000 to ₹ 1 lakh with tenure ranging from 6 months to 24 months. The turn-around time is 48 hours even for the new-to-credit and the entire life cycle of the loan starting from origination to disbursement is completely digital. Along with the convenience of applying for a loan, the partnership will ensure that retailers build a strong credit history in this journey and at a certain stage become eligible to take bigger and longer duration loans from banks.

Anand Kumar Bajaj
Anand Kumar Bajaj

Announcing the tie-up, Anand Kumar Bajaj, Founder, MD & CEO, PayNearby said, “PayNearby as an entity has been championing the cause of financial inclusion in the country. However, the objective of financial inclusion is incomplete until our retailers get access to credit. We have given our retailers access to livelihood, access to insurance, and access to savings with various products in the financial services spectrum. The only missing piece was access to credit. In our endeavor to making credit available to our retailers at affordable interest rates, we have partnered with Centrum Microcredit Limited. Along with PayNearby’s substantial data, together with Centrum, we are hopeful of addressing the issue of working capital credit for our retailers through these micro-enterprise loans.

Our Digital Pradhans are our backbone. They have shown great resilience throughout the pandemic by providing uninterrupted service to ensure citizens have access to essential financial resources. In these dire times, we are committed to fortify them in spirit and with financial backing to ensure their businesses function smoothly as ever.” 

Prashant Thakker
Prashant Thakker

Speaking on the partnership, Prashant Thakker, Executive Director & CEO, Centrum Microcredit Limited said, “Financial inclusion is a key focus area for us. Our partnership with PayNearby adds to our vision of making a positive, social and economic impact in the lives of retailers by providing unsecured working capital credit to ensure their business functions uninterruptedly. With this initiative, we will be able to bring many small retailers into the mainstream credit fold. This will also help us to diversify our operations geographically and expand our offering in terms of tenure and repayment model of loans. We are excited to call on PayNearby’s rich data and massive retailer network to fulfill the dream of a financially inclusive India.”

Within six weeks of the launch, the company has received over 270 applications on its platform and has disbursed loans worth ₹36 lakhs to more than 60 retailers

Tags: Anand Kumar Bajaj PayNearbyPayNearbyPrashant Thakker Microcredit

RECENT POSTS

India Today Group
Digital Frontier

India Today Group’s MO Unveils Gen Z’s Boldest Podcast – Secret Lives of Teenagers: Swiggy comes on board as Presenting Partner

September 7, 2025
0

New Delhi  : MO (India Today Group’s GenZ brand) today launched a disruptive new Insta First series, Secret Lives of...

Read moreDetails
ACT Fibernet partners with Amazon Prime to roll out Prime Lite Benefits for consumers
Mobile/Digital

ACT Fibernet introduces ACT SmartWi-Fi powered by AI

January 22, 2025
0

MUMBAI: ACT Fibernet (Atria Convergence Technologies Ltd), an internet service provider, in partnership with Aprecomm.ai has upgraded its router OS...

Read moreDetails
WhatsApp’s channel categories allows people to browse and find channels they’re interested in
Mobile/Digital

WhatsApp’s channel categories allows people to browse and find channels they’re interested in

September 20, 2024
0

MUMBAI: Meta's mobile call and messaging service WhatsApp has announced Channel Categories, a new way for people to browse and...

Read moreDetails
Snap introduces fifth generation of its see-through, standalone AR glasses Spectacles at its Partner Summit
Mobile/Digital

Snap introduces fifth generation of its see-through, standalone AR glasses Spectacles at its Partner Summit

September 18, 2024
0

MUMBAI: Snap held its sixth annual Snap Partner Summit. On stage, leaders from across the business shared relevant news for...

Read moreDetails
Exploring the various types of water heaters
Featured

Exploring the various types of water heaters

August 29, 2024
0

A water heater or geyser is one of the many electronic appliances individuals use at home daily. Different water heaters...

Read moreDetails
Featured

Explore Bangalorе as a Tech Hub with a Grееn Hеart

August 21, 2024
0

Bangalorе is an India's Silicon Vallеy and it is a city whеrе modеrnity sеamlеssly blеnds with naturе. It's a place...

Read moreDetails

LATEST NEWS

Iss Game mein Dil milega ya Deal. The Choice is yours! Watch MTV Splitsvilla X6 Premiering From 9th January

Iss Game mein Dil milega ya Deal. The Choice is yours! Watch MTV Splitsvilla X6 Premiering From 9th January

December 5, 2025
Stanley Retail names Abhijeet Sonar as Chief Executive Officer

Stanley Retail names Abhijeet Sonar as Chief Executive Officer

December 5, 2025

ANALYSIS

Quick Commerce powers 45% of festive purchases this year: WPP Media-Meta Consumer Report
Analysis

Quick Commerce powers 45% of festive purchases this year: WPP Media-Meta Consumer Report

December 5, 2025
0

Mumbai: Quick commerce continues to reshape how India shops, now accounting for 45% of all festive purchases and nearly two-thirds...

PEOPLE

Stanley Retail names Abhijeet Sonar as Chief Executive Officer
People

Stanley Retail names Abhijeet Sonar as Chief Executive Officer

December 5, 2025
0

Bengaluru: Stanley Lifestyles Limited, an integrated super-premium and luxury furniture manufacturer and retailers, todayannounced the appointment of Mr. Abhijeet Sonar...

MARKETING

MILKMAID honors the nation’s love for Kheer on World Kheer Day
Marketing

MILKMAID honors the nation’s love for Kheer on World Kheer Day

December 5, 2025
0

Mumbai: Nestlé MILKMAID, a brand synonymous with indulgent desserts, today announced the celebration of World Kheer Day on 30 November,...

Subscribe to Newsletters

ADVERTISING

Project Worldwide announces launch of India/South Asia “Project Hub” in Bangalore
Advertising

Project Worldwide announces launch of India/South Asia “Project Hub” in Bangalore

December 4, 2025
0

Bangalore: Project Worldwide, a agency holding company, has announced the official launch of its India/South Asia “Project Hub” in Bangalore....

PRINT

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India
Print

Durga Chakraborty joins Dainik Bhaskar Group as Corporate Sales Head – South India

November 21, 2025
0

Mumbai: Dainik Bhaskar Group, India’s largest newspaper group, has further strengthened its leadership presence in the southern market with the...

AUTHOR'S CORNER

How Can Brands Ensure Relevance and Longevity? Keep Up with the Changing World
Authors Corner

How Can Brands Ensure Relevance and Longevity? Keep Up with the Changing World

December 4, 2025
0

At some point, every brand faces two choices: evolve with time or watch the world move on without it. The...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Network18 x Liebherr: Innovate & Evolve – Privé Champion a New Era of Engineered Luxury and Future-Ready Living

Network18 x Liebherr: Innovate & Evolve – Privé Champion a New Era of Engineered Luxury and Future-Ready Living

December 5, 2025
Iss Game mein Dil milega ya Deal. The Choice is yours! Watch MTV Splitsvilla X6 Premiering From 9th January

Iss Game mein Dil milega ya Deal. The Choice is yours! Watch MTV Splitsvilla X6 Premiering From 9th January

December 5, 2025
Stanley Retail names Abhijeet Sonar as Chief Executive Officer

Stanley Retail names Abhijeet Sonar as Chief Executive Officer

December 5, 2025

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.