One97 Communications Limited, owner of Paytm, India’s prominent payment and financial company, initiated the #MeraPehlaPaytm campaign to inspire users to share their early Paytm experiences, highlighting its impact on daily life and India’s digital payment progress. This campaign showcases how Paytm has brought joy and convenience to people’s lives through meaningful purchases and treasured moments shared with loved ones.
Through the #MeraPehlaPaytm campaign, Paytm offers rewards for creative submissions. Judges will pick ten winners based on creativity, originality, and relevance. The top entry wins an iPhone 15 Pro Max, while nine runners-up receive ₹10,000 Paytm Insider Vouchers and social media spotlight until the campaign ends on May 31, 2024.
Paytm Spokesperson said, “We’re thrilled to launch the #MeraPehlaPaytm campaign, inviting our users to reminisce about their first Paytm moments. This campaign is a celebration of the incredible journey we’ve shared with them, and we’re eager to hear their heartwarming stories. It’s an opportunity for us to deepen our connection and show our gratitude for their loyalty and support.”
Entries for the campaign are open until April 30, 2024. To join, users should share their first Paytm encounter on social media with #MeraPehlaPaytm and tagging Paytm.
To enter, participants should:
- Craft your story: Write a text post or create a short video describing your first Paytm experience on social platforms like Facebook, X (Twitter), Instagram, using hashtag #MeraPehlaPaytm
- Bring it to life: Add details and emotions to your story – What did you buy? And who were you with?
- Tag Paytm: Make sure your profile is public and tag Paytm’s official account for visibility.
- Follow Paytm: Ensure you’re following Paytm on your chosen social media platform.
