Popeyes, a global chain of quick-service restaurants has collaborated with influencer marketing platform The Viral Pitch. Viral Pitch has empowered brands by connecting them with authentic influencers and creating impactful campaigns. Now, Popeyes is set to leverage Viral Pitch’s proficiency to further enhance its influencer marketing efforts.
Mankirat Bachhal, Sr. Brand Manager, Popeyes, said, “In today’s digital age, influencer marketing is a powerful tool. Teaming up with Viral Pitch allows us to tap into their expertise, ensuring that our brand messages reach our audience in an authentic and engaging manner.”
Sumit Gupta, Founder, The Viral Pitch said, “We are thrilled to join hands with Popeyes for this unprecedented partnership, it showcases the powerful synergy of influencer marketing and digital strategies, and we are excited to leverage our expertise to further elevate the brand. By merging our influencer marketing prowess with Popeyes’ iconic brand, we are poised to create influential campaigns that will capture the hearts of audiences globally. Together, we aim to set new standards in the influencer marketing landscape.”
The collaboration will focus on fostering connections between influencers and Popeyes’ brand, ensuring that influencer campaigns align with Popeyes’ core values and resonate with the audience. The partnership aims to create content that not only promotes Popeyes’ products but also enriches the overall brand experience.
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