Saturday, March 21, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Marketing

PubMatic plans to reinvest a portion of its 2023 profits in an expanded engineering team; AI Technology

by MN4U Bureau
March 27, 2024
in Marketing
Reading Time: 2 mins read
A A
PubMatic
Share Share ShareShare

Mumbai: PubMatic a technology company which focusses on delivering digital advertising’s supply chain of the future, today announced an expansion of its engineering hiring plans in India to support growth following its Q4 2023 and full year financial results. The company plans to reinvest a portion of its 2023 profits in an expanded engineering team, with incremental headcount planned over the course of 2024; representing a 33% increase year over year vs. 2023 net new hires. With open positions in machine learning, Java, UI, data analytics, software development and hiring from prestigious campuses in India, including the IITs, PubMatic remains committed to recruiting top-tier talent.

PubMatic had recently reported record revenue of $84.6M in Q4 2023, representing an increase of 14% YoY (vs. Q4 2022) and full year 2023 revenue of $267M. This substantial growth underscores the company’s ability to deliver value in an increasingly dynamic market and to invest in strategic initiatives to further solidify its position. The company also reported robust profitability and cash flow, continuing its long track record of financial strength.

A core contributor to these differentiated financial results is the company’s commitment to operational excellence. PubMatic explains that it is focussed on enhancing the efficiency of its technology platform and operations; reducing total capex in 2023 by more than 70% over 2022 through infrastructure optimization initiatives, including:

Capacity expansion: processed nearly 210.7 trillion impressions in 2023, an increase of 32% over 2022;

Software-driven infrastructure efficiency: cost of revenue per million impressions processed decreased 8% on a trailing twelve-month period, as compared to the prior period;

Increased software delivery: delivered 60% more software releases in 2023, compared to 2022 driven in part using generative AI across product development and engineering.

The company added that it anticipates an additional 15-20% increase in engineering productivity in 2024 driven by the use of generative AI at multiple points in the software development and release process. These efficiencies, coupled with anticipated revenue growth and the company’s robust financial profile, are expected to further amplify the impact of the expanded engineering team.

“As one of the largest, independent sell side technology providers, sustained innovation has been core to PubMatic’s DNA since inception. The pioneering technology tackled by the engineering teams establishes it as the employer of choice for engineers throughout India. We welcome exceptional individuals who share our vision to deliver cutting-edge solutions that address the evolving needs of the digital advertising ecosystem” said Mukul Kumar, co-founder, president, Engineering at PubMatic.

Rajeev Goel, co-founder, CEO PubMatic said, “We ended 2023 on an incredibly high note, marking an inflection point in revenue growth as we accelerated to 14% year-over-year growth and strong profitability in the fourth quarter. We believe we are at the early stages of a period of significant multi-year revenue growth.”

Tags: Mukul KumarPubMaticRajeev Goel

RECENT POSTS

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning
Marketing

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026
0

New Delhi: TECNO Mobile has announced a strategic partnership with Chennai Super Kings (CSK) for the upcoming Indian Premier League...

Read moreDetails
Leeford Healthcare onboards Anushka Sen and Taaruk Raina as Brand Ambassadors for Alite Skincare range
Marketing

Leeford Healthcare onboards Anushka Sen and Taaruk Raina as Brand Ambassadors for Alite Skincare range

March 20, 2026
0

New Delhi: Leeford Healthcare Limited has announced the onboarding of Anushka Sen and Taaruk Raina as brand ambassadors for its...

Read moreDetails
Unilever confirms McCormick talks after media speculation over Foods business
Marketing

Unilever confirms McCormick talks after media speculation over Foods business

March 20, 2026
0

London: Unilever on Friday confirmed it has received an inbound offer for its Foods business and is in discussions with...

Read moreDetails
Oaksmith Packaged Drinking Water joins Rajasthan Royals as an Official Partner
Marketing

Oaksmith Packaged Drinking Water joins Rajasthan Royals as an Official Partner

March 20, 2026
0

MUMBAI: Oaksmith Packaged Drinking Water, from Suntory Global Spirits, today announced its partnership with Rajasthan as the Official Partner for...

Read moreDetails
EcoLink becomes associate sponsor for Rajasthan Royals
Marketing

EcoLink becomes associate sponsor for Rajasthan Royals

March 20, 2026
0

MUMBAI: As India gears up for the IPL season, Signify a company that work in lighting, has announced the partnership...

Read moreDetails
Nippon Paint India partners Punjab Kings as Official Partner for IPL 2026
Marketing

Nippon Paint India partners Punjab Kings as Official Partner for IPL 2026

March 19, 2026
0

Chandigarh: Nippon Paint India, part of the NIPSEA Group, has announced a strategic partnership with Punjab Kings as the franchise’s...

Read moreDetails

LATEST NEWS

Network18 empowers young leadership team in major organisational rejig

Network18 empowers young leadership team in major organisational rejig

March 20, 2026
TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026

ANALYSIS

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report
Analysis

FIFA World Cup 2026 to drive $10.5 billion ad spend surge, but impact weakens: WARC Report

March 19, 2026
0

Mumbai: The upcoming FIFA World Cup 2026 is expected to inject $10.5 billion into the global advertising market, but its...

PEOPLE

Network18 empowers young leadership team in major organisational rejig
Media

Network18 empowers young leadership team in major organisational rejig

March 20, 2026
0

New Delhi: Network18 has announced a leadership reshuffle that places a younger generation of executives at the centre of its...

MARKETING

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning
Marketing

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026
0

New Delhi: TECNO Mobile has announced a strategic partnership with Chennai Super Kings (CSK) for the upcoming Indian Premier League...

Subscribe to Newsletters

ADVERTISING

Ad campaign clash: Razorpay sues PayU over alleged imitation of IPL founders push
Advertising

Ad campaign clash: Razorpay sues PayU over alleged imitation of IPL founders push

March 20, 2026
0

New Delhi: A branding and copyright dispute between two major fintech players has reached the Delhi High Court, with Razorpay...

PRINT

Mathrubhumi collaborates with NDTV for Powerplay Keralam
Print

Mathrubhumi collaborates with NDTV for Powerplay Keralam

March 12, 2026
0

Thiruvananthapuram: Kerala’s leading media conglomerate, Mathrubhumi, has partnered with NDTV as the print partner for the day-long event “NDTV Power...

AUTHOR'S CORNER

Random Acts of Marketing Will Kill You More Than Competition
Authors Corner

Random Acts of Marketing Will Kill You More Than Competition

March 20, 2026
0

In October 2010, something unusual happened in the world of marketing. Gap Inc., which had built one of the most...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Disney brings its ecosystem together for a unified, personalised and immersive consumer experience: Josh D’Amaro

Disney brings its ecosystem together for a unified, personalised and immersive consumer experience: Josh D’Amaro

March 20, 2026
Network18 empowers young leadership team in major organisational rejig

Network18 empowers young leadership team in major organisational rejig

March 20, 2026
TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

TECNO Mobile partners with Chennai Super Kings for IPL 2026, strengthens ‘Backbone of Bharat’ positioning

March 20, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.