Bengaluru: QNET India Region has launched its digital-first #HealthyLivingEveryDay campaign to mark World Health Day, reinforcing the importance of consistent, healthy lifestyle choices. The initiative is amplified through its wellness-focused brand Nutriplus.
Centred on the theme of nutrition, the campaign encourages individuals to adopt simple, sustainable habits that contribute to long-term well-being, shifting focus away from short-term health trends. Through engaging and relatable content, QNET highlights how small, intentional changes in daily routines and dietary choices can have a meaningful impact on overall health.
The campaign integrates QNET’s Nutriplus product range into everyday wellness narratives. Nutriplus Qafé is positioned as a green coffee option suited for modern lifestyles, while Nutriplus Monofloral Honey (Ramtil and Tulsi variants) is showcased as a natural alternative to conventional sweeteners. Additionally, Nutriplus Celesteal Herbal Teas, available in Apple Cinnamon and Rose flavours, are highlighted for their antioxidant properties and calming benefits.
Adopting a clean, informative, and visually calming approach, the campaign delivers practical wellness tips and daily routines tailored to a diverse audience, including working professionals, younger consumers, and senior citizens. From morning rituals to mindful consumption habits, the content aims to make wellness more accessible and achievable.
Commenting on the initiative, Nischal C, Head of Corporate Communications, QNET India Region, said, “World Health Day reinforces the importance of everyday choices in shaping long-term health. With this campaign, we aim to inspire simple, sustainable habits while strengthening our role as a trusted wellness partner through Nutriplus.”
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