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Ranveer Singh-backed SuperYou raises Rs 63 Crore in Series B, eyes aggressive expansion in India’s functional nutrition market

The brand has achieved Rs 200 crore ARR, until December 2025, backed by strong demand for its better-for-you product innovations

by MN4U Bureau
December 20, 2025
in Marketing
Reading Time: 3 mins read
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Ranveer Singh-backed SuperYou raises Rs 63 Crore in Series B, eyes aggressive expansion in India’s functional nutrition market
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Mumbai: SuperYou, the protein-first snacking brand co-founded by Bollywood star Ranveer Singh and entrepreneur Nikunj Biyani, has raised Rs 63 crore in its Series B round, jointly led by V3 Ventures and existing investors Rainmatter, along with GCCF. The fundraise comes as the brand achieves a remarkable ₹200 crore ARR as of December 2025, reflecting strong consumer demand for its taste-led, better-for-you product innovations.

The fresh capital will fuel SuperYou’s next phase of hyper-growth, focusing on R&D acceleration, new category launches, and deeper market penetration. The brand plans to double down on its innovative, taste-first formats while expanding its product ecosystem across protein and functional nutrition offerings.

SuperYou has seen significant momentum driven by its flagship Protein Wafers, followed by multigrain chips, minis, and fermented yeast protein powders, reshaping how consumers perceive indulgent yet nutritious snacking. The brand is preparing to enter adjacent categories across foods and supplements, unlocking new consumption occasions while staying true to its core philosophy of taste-led health.

Arjun Vaidya, Co-founder, V3 Ventures, said, “India’s nutrition and health landscape is at the tip of the iceberg. Consumers are now actively reading labels and making healthier, better-for-you choices. SuperYou has done something I have rarely seen an FMCG brand do in India. They’ve been able to blend product innovation with consumer insight – taste first but with the protein benefit. This has led to unprecedented customer love and a journey to 150 cr sales in less than one year. We are excited to support SuperYou as they scale in new categories and create even more breakthroughs.”

Rainmatter Health added, “Our view with SuperYou’s products has not changed since our initial investment and we are excited to support the growth and continue partnering with Ranveer and Nikunj. Their progress since the first round has reinforced our conviction in what they’re building in the functional, innovative nutrition space and we look forward to working closely with the team as they kick off their next chapter.”

Nikunj Biyani, Co-founder, SuperYou, shared, “We’re super excited to have V3 Ventures join us on this journey, and truly thankful to Rainmatter for doubling down on their belief in what we’re building. This fundraise is a big milestone for SuperYou, it gives us the push we need to speed up innovation, sharpen our R&D, and create entirely new product categories that India hasn’t experienced yet. With this capital, we’re going to scale faster, go deeper across markets, and take high-quality, better-for-you offerings to many more households. Our mission stays the same: make healthy living simple, fun, and genuinely enjoyable for every Indian. This round only strengthens that purpose, and we’re just getting started.”

Ranveer Singh, Co-founder, SuperYou, added, “SuperYou is more than a brand, it’s a movement rooted in energy, joy, and real, functional nutrition. We’ve dreamed of making protein not just powerful, but fun and easy to add to everyday life. This new chapter gives us wings to spread that dream even wider. We’re here to redefine how India feels good, lives better, be it through delicious, feel-good bites that fit their lifestyle or supplements that empower them, without feeling heavy. The love we’ve already gotten has been amazing, and believe me, this is just the beginning.”

The Series B capital will also support distribution expansion across India, strengthening SuperYou’s presence in both online and offline retail channels, while continuing to build brand affinity with its rapidly growing, health-conscious consumer base.

With its fast-growing consumer base, bold vision, and strong investor backing, SuperYou is poised to redefine India’s nutrition landscape with accessible, high-quality, protein-forward products crafted for today’s on-the-move generation.

Tags: Arjun VaidyaNikunj BiyaniRainmatter HealthRanveer SinghSuperYou

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