Red Bangle, a brand film and video agency, has announced the appointment of Vivek Chandra Shenoy as Vice President of Marketing and Strategy.
Vivek brings over a decade of marketing experience to the company.
As head of strategy and planning, he will oversee the development of communication and content strategies for the agency’s key clients and brands. As head of marketing, he will head marketing initiatives to drive growth, informed a company statement.
He has worked with JWT, Ogilvy, and McCann in Bengaluru and was with RK Swamy in his last assignment.
Lakshmi Rebecca, Co-founder, Red Bangle, said, “I am thrilled to welcome Vivek to the Red Bangle family! His impressive track record speaks volumes of his knowledge and leadership skills. As our new VP Marketing and Strategy, Vivek will play a critical role in shaping our strategy and driving growth for Red Bangle. I am confident that his skills and passion will inspire our team to reach new heights and achieve our ambitious goals.”
Shenoy added, “We are at a juncture where content for brands is taking center stage with the explosion of the digital medium. Red Bangle with a strong background in video content is well placed to leverage this change. I wanted to craft communication strategies beyond TV and cater to new-age audiences across mediums. When I discovered Lakshmi’s vision for the company, I knew that Red Bangle was the ideal place I had been searching for. I am genuinely thrilled to become a part of the Red Bangle Family.”
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