Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in 50 against week 49. The report categorizes the performance of brands under three broad categories namely, Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000-panel homes across the country.
Most Aired:
The first spot has been secured by new entrant Sabse Pehle Life Insurance for their commercial. Google App commercial which was on the first spot last week has been moved down to the second spot. New entrant Idea Phone line commercial has secured the third spot. For the last two positions, Trivago commercial which was on the third spot has been moved down to the fourth spot and Santoor Sandal & Turmeric commercial which was on the second spot last week has been pushed down to the fifth spot.
Most Watched:
Apple IPhone 11 commercial which was on the second spot last week has moved up to the first spot making Apple iPhone commercial securing the second spot which was on the first spot last week. Indigo Polymer commercial hasn’t seen any change and is on the third spot only. The last two spots have been secured by new entrants that is Sensodyne Rapid Relief commercial and Hyundai Car Range commercial.
Most Liked:
The list-like the previous week has seen new five entrants, Google App commercial secures the first spot, Sabse Pehle Life Insurance commercial on the second spot and Idea Phone Line on the third spot. Followed by Trivago on the fourth spot and Santoor Sandal & Turmeric commercial on the fifth spot.
