Schbang UK has bolstered its leadership team in the UK with the appointment of Sarah Coles as Creative Director and Partner. She previously worked at Wieden + Kennedy, Havas Group and Hakuhodo and has a track record of creating effective communication for global brands like Microsoft, Nokia, IndiGo and Veet. In addition, she has won numerous awards, including One Show and Kyoorius.
In her new role, Coles will collaborate closely with Martin Vinter, Business Head, to lead the new office, drive new business and creative projects, and help bridge cultural gaps.
Speaking on the appointment, Harshil Karia, Founder, Schbang, said, “I am thrilled to announce the expansion of our leadership team with the appointment of Sarah Coles as the Creative Director and Partner of Schbang UK.”
“Born and brought up in the UK, Coles comes with rich experience working with global brands. She also has over 12 years of experience crafting impactful campaigns in India’s fast-paced market, making her the perfect fit to bridge the operations with our India Center of Excellence and deliver nuanced creative solutions in the UK. Sarah demonstrates our commitment to growing globally while retaining our obsession with having a deep understanding of consumers in any and every market. I look forward to seeing what we accomplish together with Schbang UK,” he continued.
In a statement regarding her appointment, Coles expressed excitement about joining the Schbang family in the UK and looks forward to replicating the agency’s success in India. “Having worked at prominent American, French and Japanese agencies in India, I’m thrilled to bring my diverse experience to an Indian agency in the UK. It’s an exciting opportunity to apply my global perspective to the UK market and help drive success for the agency.”
