Senco Gold and Diamonds, a jewellery retail chain, has announced its collaboration with the film “Satyaprem ki Katha,” featuring Kartik Aryan and Kiara Advani.
As an in-film branding partner, the brand will showcase its jewellery in the movie and introduce an exclusive limited edition bridal collection inspired by the film’s designs.
Kiara Advani, who plays the character of Katha, also serves as the national brand ambassador for Senco Gold and Diamonds. The company states that this partnership naturally extends the collaboration, creating a synergy between the film’s storyline and the brand’s values.
Commenting on the partnership, Joita Sen, Director of Senco Gold and Diamonds, said, “We are thrilled to collaborate with the film ‘Satyaprem ki Katha’ and unveil an exclusive jewellery collection that captures the essence of the movie’s love story. At Senco Gold and Diamonds, we are dedicated to create designs that reflect classic trends that resonate with our customers’ aspirations and desires.”
Team of Satyaprem Ki Katha said, “The intricate artistry and timeless beauty of Senco Gold and Diamonds perfectly complement the essence of ‘SatyaPrem ki Katha.’ This association brings a touch of authenticity and grace to the film, elevating the overall visual experience for our audience.”
Customers who purchase the exclusive Satyaprem Ki Katha Collection will also have an opportunity to meet the lead cast of the film.
