Monday, February 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Buzz

SITI Networks unveils SITI PlayTop, its first Hybrid Set Top Box

by MN4U Bureau
September 12, 2018
in Buzz, Cable & DTH, Featured
Reading Time: 2 mins read
A A
SITI Networks unveils SITI PlayTop

Share Share ShareShare

New Delhi: SITI Networks has announced that it will be introducing a range of Set Top Boxes for delighting its customers. To begin with, the company has announced, “SITI PlayTop”, its first Hybrid Set Top Box.

“SITI PlayTop” is a hybrid device that has YouTube and YouTube Kids in-built along with the benefits of SITI HD+ Digital Cable Television. The box has an in-built Wi-Fi receiver which allows customers to use their existing broadband connection of any ISP to make their TV Smart. “SITI PlayTop has DVR facility along with USB play-back functionality. This hybrid STB is being initially launched in SITI’s dominant markets of West Bengal, Bihar, Jharkhand, Assam, Odisha, Delhi & Haryana followed by a progressive rollout across India in the coming months.

This is the first device in a range of customer focused offerings planned by SITI. The company intends to roll out more devices in their line-up over the next few months.

Rajesh Sethi
Rajesh Sethi

While launching “SITI PlayTop”, Mr. Rajesh Sethi of SITI Networks said, “SITI has been at the forefront for delighting our customers with latest technology. In this regard, we are today introducing SITI PlayTop, our first hybrid set top box. SITI PlayTop has YouTube & YouTube Kids in-built, which is the most actively viewed app globally. This box will make any TV Smart while bringing the ultimate viewing experience of SITI HD+ Digital Cable Television with DVR facility. Customers will be able to cast YouTube and other apps from their mobile phones on to their TV using SITI PlayTop. The box features a Smart and Intuitive UI which is a testament of our teams’ customer connect.”

“After initial rollout in our dominant markets of West Bengal, Bihar, Jharkhand, Assam, Odisha, Delhi & Haryana, we will be progressively rolling out across India in the coming months. This is just the first step for us, in a long range of customer delight devices which we intend to rollout in the coming months in line with our Customer First motto. We are working with several OEM partners to incorporate AI and machine learning into our work-flows and offerings. The idea is to have a holistic device line-up for our customers to choose from.” he added.

Tags: Rajesh SethiSITI HD+ Digital Cable TelevisionSiti NetworksSITI PlayTopYouTubeYouTube Kids

RECENT POSTS

Kerala Cable Market
Cable & DTH

SC refuses to Stay CCI Probe against JioStar in Kerala Cable Market

January 28, 2026
0

New Delhi: The Supreme Court has refused to halt an ongoing competition probe against JioStar, clearing the way for the Competition Commission...

Read moreDetails
Prasar Bharati Opens Applications for DD Free Dish MPEG-2 Slots Ahead of February E-Auction
Cable & DTH

Prasar Bharati Opens Applications for DD Free Dish MPEG-2 Slots Ahead of February E-Auction

January 16, 2026
0

Mumbai: Prasar Bharati has initiated the next phase of capacity allocation on DD Free Dish, India’s largest free-to-air DTH platform,...

Read moreDetails
Prasar Bharati Allocates MPEG-4 DD Free Dish Slots to Regional Channels in 93rd Allotment Round
Cable & DTH

Prasar Bharati Allocates MPEG-4 DD Free Dish Slots to Regional Channels in 93rd Allotment Round

January 2, 2026
0

New Delhi: Public broadcaster Prasar Bharati has announced the list of television channels selected under its 93rd allotment cycle for...

Read moreDetails
Airtel Expands Entertainment portfolio with exclusive launch of Airtel Cartoon Network Classics
Cable & DTH

Airtel Expands Entertainment portfolio with exclusive launch of Airtel Cartoon Network Classics

December 29, 2025
0

New Delhi: Bharti Airtel, one of India’s leading telecommunications service providers, has expanded its entertainment offerings with the launch of...

Read moreDetails
Prasar Bharati Opens Free MPEG-4 Slots on DD Free Dish for Regional Channels Until March 2026
Cable & DTH

Prasar Bharati Opens Free MPEG-4 Slots on DD Free Dish for Regional Channels Until March 2026

November 29, 2025
0

New Delhi: Prasar Bharati has invited broadcasters to apply for vacant MPEG-4 slots on its newly created Hindi streams TS-9...

Read moreDetails
JioStar takes legal action against illegal distribution of Pay TV channels in Haryana
Cable & DTH

JioStar takes legal action against illegal distribution of Pay TV channels in Haryana

November 21, 2025
0

Mumbai: JioStar initiated firm legal action against an unauthorized cable network operator, Noora Cable Network, based in Sonepat, Haryana, for...

Read moreDetails

LATEST NEWS

“From Production to Distribution, AI Is Rewiring the Content Value Chain”: Prashant Khanna, JioStar at India Digital Summit 2026

“From Production to Distribution, AI Is Rewiring the Content Value Chain”: Prashant Khanna, JioStar at India Digital Summit 2026

January 31, 2026
Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

January 31, 2026

ANALYSIS

83% consumers stop buying after negative influencer review: iCubesWire Consumer Report 2026
Analysis

83% consumers stop buying after negative influencer review: iCubesWire Consumer Report 2026

January 29, 2026
0

Mumbai: iCubesWire has released its Influencer Marketing Consumer Report 2026, shedding light on the increasing role of influencers in shaping...

PEOPLE

Galderma India names Geetika Saxena as Head of Digital Strategy
People

Galderma India names Geetika Saxena as Head of Digital Strategy

January 30, 2026
0

Mumbai: Galderma India has announced the appointment of Geetika Saxena as Head of Digital Strategy, reinforcing the company’s focus on...

MARKETING

Britannia Treat Croissant celebrates National Croissant Day with a Birthday Bash
Marketing

Britannia Treat Croissant celebrates National Croissant Day with a Birthday Bash

January 30, 2026
0

Mumbai: Britannia Treat Croissant has turned National Croissant Day into a fun-filled Croissant’s Birthday, bringing music, cheering crowds, and a...

Subscribe to Newsletters

ADVERTISING

Economic Survey 2025–26 Calls for 6 am–11 pm Ban on Ultra-Processed Food Ads
Advertising

Economic Survey 2025–26 Calls for 6 am–11 pm Ban on Ultra-Processed Food Ads

January 30, 2026
0

Mumbai: The Economic Survey 2025–26 delivers one of its strongest signals yet to India’s advertising, media, and FMCG ecosystem: the...

PRINT

Mamta Kalia and Arambam Ongbi Memchoubi to receive Amar Ujala’s Akashdeep Honour
Print

Mamta Kalia and Arambam Ongbi Memchoubi to receive Amar Ujala’s Akashdeep Honour

January 19, 2026
0

New Delhi: Amar Ujala has announced the recipients of its highest literary honour, the ‘Akashdeep’ Award, under the Amar Ujala...

AUTHOR'S CORNER

6 Legal Red Flags in Influencer Contracts Most Brands Miss
Authors Corner

6 Legal Red Flags in Influencer Contracts Most Brands Miss

January 30, 2026
0

Businesses increasingly rely on social media influencers as a key marketing channel. However, in our experience, a significant number of...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Network18

All Top Streams across World – Network18 Leads across on Budget Day 2026

February 1, 2026
“From Production to Distribution, AI Is Rewiring the Content Value Chain”: Prashant Khanna, JioStar at India Digital Summit 2026

“From Production to Distribution, AI Is Rewiring the Content Value Chain”: Prashant Khanna, JioStar at India Digital Summit 2026

January 31, 2026
Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

Rajnigandha unveils new ingredient-focused TVC highlighting craftsmanship behind its iconic taste

January 31, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.