Spicetree Design Agency (SDA) has won the digital marketing mandate of Girnar Tea. The agency’s task is to enhance Girnar’s brand visibility and engagement, and help create a buzz across social media channels.
Shiraz Khan, Founder / Director, SDA, said, “We are delighted and excited to have won the mandate for Girnar Tea. They are a legacy brand, and this is a prestigious win for SDA. Our approach for them will involve a sequential progression, starting with enhancing brand visibility and engagement on social media platforms, then a gradual transition towards driving sales through targeted conversion campaigns.”
Besides creating content like posts and reels, the agency said it will involve influential individuals to amplify the reach. The aim is also to foster a community of tea enthusiasts on Instagram. The agency will introduce offers and implement conversion campaigns to boost sales, informed a statement announcing the win.
