AI-led influence platform Kofluence has announced the appointment of Sreeram Reddy Vanga, its Co-founder, as the company’s Chief Executive Officer (CEO).
As a Co-founder, Vanga has been instrumental in the Kofluence’s rapid growth and development, heading efforts such as fundraising and securing key resources and partnerships, informed an official statement.
On his new role, Vanga said, “This is my third business venture in my career that has lasted for over two decades. Building on the lessons and successes of my previous ventures, I’m particularly excited this time to take Kofluence to the next level in influencer marketing. With our platform at the forefront, we aim to create a user-friendly technology platform that goes beyond typical brand partnerships, opening up new possibilities for both brands and social media creators by harnessing the power of social influence.”
Vanga, a serial entrepreneur, built and sold CozyGames to Entain PLC in the UK and OpenPlay to Nazara in India. He was also part of the early founding team of PartyGaming that listed on the London Stock Exchange in 2005.
Drawing from his expertise, Vanga will steer the company forward, forging new partnerships, expanding global reach, and implementing innovative strategies, the statement added.
Welcoming Vanga as Co-founder and CEO, Co-founder Ritesh Ujjwal said, “I’m glad to have Sree lead our entire team at Kofluence as we work towards expanding the rocketship towards the entire value chain of creators’ ecosystem. Drawing from his multiple stints of successfully scaling organisations across three continents, we’re confident of expanding the horizons for Kofluence.”
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