Mumbai: Dentsu India has announced key leadership appointments to drive innovation and growth across its marketing, technology, and consulting services. Sujata Dwibedy has been promoted to CEO of dentsu X, while Jose Leon takes over as CEO of Retail Media Business.
Both leaders will report to Anita Kotwani, CEO Media, South Asia, dentsu, and will play pivotal roles in advancing the network’s #OneDentsu vision, fostering deeper client partnerships, and delivering market-leading solutions.
With over 26 years of experience in strategy, planning, research, buying, and innovation, Sujata will drive dentsu X’s integrated excellence across media, technology, and creative services. Her expertise in crafting results-driven strategies positions her to scale dentsu X’s offerings and cement its market leadership.
Expressing her vision for the agency, Sujata said, “This is an extraordinary opportunity to lead dentsu X at a time of industry transformation. dentsu X has always been synonymous with innovation, and my focus will be on building scalable solutions, fostering strong partnerships, and cultivating a culture of excellence. Together, we will shape the future of brand and business transformation.”
As CEO of Retail Media Business, Jose Leon will focus on helping retailers drive incremental revenue through retail media solutions, leveraging AI and automation to deliver hyper-personalized advertising at scale. His leadership will further expand dentsu’s capabilities in New Stream Media, combining consultation, implementation, and activation to create impactful retail solutions.
On his appointment, Jose stated, “Retail Media is transforming the advertising landscape, offering retailers new revenue streams and brands greater efficiency. dentsu’s expertise in both the buy and sell sides of retail media allows us to deliver unique, tech-driven solutions. I am excited to build on this momentum and expand our efforts in India.”
Jose, who previously led dentsu X as CEO, has extensive experience in digital consulting, commerce, and deep tech, having worked with global companies like Adobe and Publicis.
Harsha Razdan, CEO, South Asia, dentsu, highlighted the significance of these appointments, “Sujata and Jose’s leadership aligns perfectly with dentsu’s commitment to innovation and excellence. Sujata’s deep strategic expertise and Jose’s proficiency in retail and omnichannel solutions will accelerate our growth and enhance value for our clients.”
These appointments mark a transformative phase for dentsu India, reinforcing its leadership in media, technology, and consulting while delivering next-gen solutions for brands, retailers, and consumers.
