Nigeria bans non-Nigerian models: Good or bad? Will Indian ads drop ‘aspirational’ white skin? Part 1
Nigeria announced a ban – effective 1 October 2022 – on non-Nigerian models and VO artistes in advertising on Nigerian ...
Tag: Advertising
Netflix ropes in Snap’s Jeremi Gorman and Peter Naylor to lead Advertising Business
Netflix has appointed Snap’s executives; Chief Business Officer, Jeremi Gorman as President of Worldwide Advertising and VP of Sales, Peter ...
Radio advertising clocks 62 pc growth in ad volumes during Jan-Jun’22: TAM Report
According to TAM AdEx-Report on Radio advertising for Jan-Jun’22, ad volumes grew by 62 pc compared to same period of ...
The quick Rule book for Programmatic Media Buying
Plenty of research and well-planned thought process goes into formulating the digital marketing strategy for customer acquisition. In the earlier ...
Taproot Dentsu’s Titus Upputuru launches own Advertising and Films firm
Taproot Dentsu’s Titus Upputuru has launched his own Advertising and Films firm 'The Titus Upputuru Company', with a campaign establishing ...
Ad space soar by three times on Print in May’22: TAM Report
According to TAM AdEx-Report on Print for May’22 compared to May’21-20, overall Ad Space increased five times during May'22 compared ...
Ad volumes surge by 5.7 times on Radio in May’22: TAM Report
According to TAM AdEx-Report on Radio for May’22 compared to May’21-20, overall ad volumes increased seven times during May'22 compared ...
IAS and Anzu Partner to Provide Media Quality Measurement for In-Game Advertising Environments
Integral Ad Science, a leader in digital media quality, today announced a partnership with Anzu, an in-game advertising company. This ...
Sales Promotion advertising clocks 27 pc share of Ad Space in Print during Jan-Mar’22: TAM Report
According to TAM AdEx-Report on Print Advertising, Ad Space in Jan-Mar’22 grew by 17 pc compared to Jan-Mar’20. Ad space ...
Ad Volumes soar by 20 pc for Radio Advertising during Jan-Mar’22: TAM Report
According to TAM AdEx-Report on Radio Advertising for Jan-Mar'22, Ad Volumes grew by 20 pc compared to Jan-Mar’21. Among the leading ...
