ASCI frames guidelines for advertising and promotion of virtual digital assets and services
Mumbai: Even as the Indian government continues to work on the framework for Virtual digital assets, commonly referred to as ...
Tag: ASCi
Digitization and consumer education will be among ASCI’s agenda for 2022
Digitization and consumer education will be among ASCI’s agenda for 2022 By Manisha Kapoor, Secretary General, ASCI 2021 was a ...
Influencer Advertising Guidelines: ASCI screens 5000 posts from influencer handles on guidelines violations
Mumbai: The Advertising Standards Council of India (ASCI) launched the Guidelines for Influencer Advertising in Digital Media on 27th May ...
ASCI’s report uncovers major triggers on what India takes offense to in ads
In recent times, several advertisements have faced controversy with various individuals or groups objecting to them. Given the sensitivity of ...
Viral Pitch is one such platform that provides AI-driven influencer marketing solutions, with the creative insights and aesthetics intact: Sumit Gupta
Viral Pitch is an influencer marketing, research, and analysis platform that represents all the influencer related information for brand’s references. ...
ASCI’s GenderNext study reveals notable strokes of change in depictions of women in advertising
The Advertising Standards Council of India (ASCI) and Futurebrands, have unveiled the GenderNext study – a comprehensive actionable insight study ...
ASCI and Futurebrands unveil the GenderNext Report on Depiction of Women in Advertising
Mumbai: To help brands and advertising agencies shape gender narratives in a positive way, The Advertising Standards Council of India ...
ASCI launches ‘Advertising Advice’ service to help brands determine if their ads violate any ASCI code
Mumbai: In order to aid responsible advertising practices and help brands be more mindful of the claims they make in ...
Crypto Company CoinDCX Joins Advertising Standards Council of India to Build Trust and Credibility in Crypto Advertising
Mumbai: CoinDCX, India’s crypto exchange, and the nation’s first crypto unicorn, has joined the Advertising Standards Council of India (ASCI), ...
We will continue to deploy advanced tech solutions to track ads that violate ASCI code: Manisha Kapoor
In February, The Advertising Standards Council of India (ASCI) drafted a new set of guidelines to monitor influencer advertising and ...
