Total Ad Volumes registers 21 % growth in 2021 compared to 2020: BARC Advt Report
Mumbai: BARC India released its Advertising Report 2021. The report reveals that the advertising revival has seeped into Jan-Feb 2021, ...
Tag: BARC India
Total TV Viewership grew by 9%, reaffirming the strength of television as a medium in India: BARC Yearly Report
The Broadcast Audience Research Council ( BARC) launched the third edition of its Yearbook today. 2020 was a year that ...
Consortium of 51 News Channels and TV9 Network write to MIB seeking immediate resumption of News channel ratings
New Delhi: While the world is returning back to normalcy after the pandemic induced lockdown. The Broadcast industry is also ...
With 133 Mn Seconds, Ad Volumes on Television records 23% growth in Jan 2021
BARC shared the report on Ad Volumes on TV (January (Wk 1-4) comparing 2021 Vs 2020. The data on growth ...
Can BARC India bury the cases of manipulation, has anything changed now..?
The Purported WhatsApp chats of Partho Dasgupta, the former CEO of TV ratings measurement agency BARC India submitted in court ...
NBF Demands Immediate Release of Audience Data of News Channels
New Delhi: The News Broadcasters Federation, the country’s largest trade body of TV news channels, demands the immediate release of ...
TRP Scam: ED quizzes top officials of BARC India
Mumbai: Top BARC officials, part of BARC CEO Sunil Lulla’s team has been called by the Enforcement Directorate. These officials ...
Barc Tampered With Telugu News Genre Data?
Hyderabad: Statement issued by iNews, a Telugu News Channel, revealed the fact that BARC has internally altered the viewership data ...
Ad volumes of H2 2020 grew 34% over H1 2020: BARC India
Mumbai: In a challenging year for India and the world, it was reassuring to see an increase in ad volumes ...
Did BARC’s Forensic report implicate Sony Six and IPL in Fake TRP Scam?
Mumbai: The ongoing TRP Scam that was largely implicating News genre until recent times, seems to have spilled over to ...
