Saint-Gobain Glass Strengthens Brand Recall with IPL-Backed ‘As Tough As Glass’ Campaign
Chennai: Saint-Gobain India is leveraging the scale of the Indian Premier League (IPL) to challenge long-held perceptions about glass through ...
Tag: Indian Premier League – IPL.
TechnoSport rides IPL Buzz with metro train wrap campaign across three Southern cities
Bengaluru: TechnoSport has rolled out a large-scale metro branding activation across Hyderabad, Chennai, and Bengaluru as part of its broader ...
Google commands 15% of CTV and 11% of Linear TV ad share during IPL 2026’s first 43 matches: TAM Sports
Mumbai: Connected TV (CTV) advertising emerged as a key growth driver during the first 43 matches of the Indian Premier ...
Mittal Family acquires Rajasthan Royals in $1.65 Billion deal, partners with Adar Poonawalla
Mumbai: In a landmark development in the global sports and entertainment landscape, the Mittal Family has announced the acquisition of ...
Blue-collar hiring drops 1.52% during IPL despite massive ad spend: WorkIndia
Mumbai: WorkIndia, a platform for blue and grey collar hiring, has released new data indicating that the Indian Premier League ...
JioHotstar leads CTV with 35%, Google tops Linear TV at 13% in IPL 2026: TAM Sports
Mumbai: As the Indian Premier League (IPL) 2026 progresses into its mid-season, India’s advertising ecosystem is witnessing a pronounced “screen ...
JioStar terminates agreements for IPL and WPL Media rights in Bangladesh over payment defaults
Dhaka: A significant media rights dispute has emerged in Bangladesh involving the broadcast and exploitation rights for the Indian Premier ...
IPL Ecosystem Value Drops 20% Amid Geopolitical Headwinds; MI Retains Top Spot, CSK Leads on Brand Strength
Mumbai: The Indian Premier League (IPL) has recorded a 20% decline in ecosystem value in 2025, falling from USD 12.0 ...
Punjab Kings becomes most-searched IPL team globally in 2025
Mumbai: Indian Premier League (IPL) franchise Punjab Kings (PBKS) has achieved a significant milestone by ranking 4th in Google’s Top ...
BCCI records Rs 5,120 Crore surplus from IPL 2023, Marking 116% increase
Mumbai: The Board of Control for Cricket in India (BCCI) has seen a significant financial boost from the 2023 Indian ...
