Will influencers lose their influence with original content taking a back seat?
Online media is flooded with content creators and ‘influencers’ today. No brand is saying no to influencer marketing, despite the ...
Tag: Influencers
India Today Group launches Influencer Marketing Hub
The India Today Group has announced the launch of an exclusive social media content creation service named 'Influencer Marketing Hub' ...
Social monetisation platform GotChosen to set up India office, create audience marketplaces
GotChosen, an American tech startup that enables websites to monetise their social media content, launched a platform for influencers and ...
Irony Meter: Is Influence What We’ve Made It to be?
Famed Investor Charlie Munger once sent a large envelope to an author and academic named Dr. Robert Cialdini. Inside, was ...
Will mandatory display of qualifications hit health and wellness influencers?
The Department of Consumer Affairs announced on 11th April that the Government will come up with guidelines for influencers that ...
TDS on influencer freebies: Move recognises creator economy, enforceability in question
With effect from 1st July 2022, a new Income Tax provision demands that a 10-pc tax is deducted at source ...
9 Indians feature in Forbes 30 Under 30 APAC – Media, Marketing and Advertising Category
Forbes announced its seventh annual edition of ’30 under 30 Asia’ list. The list recognized 300 young trailblazers across the ...
Influencers are the new ambassadors for brands for their brand promotions online
Influencer marketing is rapidly growing in India and is proving to be one of the best ways to leverage results ...
