Admitad, a global leader in partner marketing, launches a technology partnerships program to foster alliances between top tech firms worldwide. This initiative facilitates the exchange of resources and expertise, enabling Admitad and partners to reach a shared customer base.
The global partnership market is expected to hit $2.6T by 2025, with companies like Microsoft showcasing successful partnership models. India continues to lead in technology, with the Deloitte Tech Trends Report forecasting a revenue of US$254 billion by FY 2024. Admitad aims to capitalize on this trend and drive growth for itself, partners, and customers.
The Admitad program aims to help martech providers boost sales and expand market presence, catering to various sectors like e-commerce, CRM, subscriptions, payments, influencers, analytics, and ad networks. Partnerships can take different forms, integrating Admitad’s performance marketing with partners’ specialties to deliver advanced marketing solutions to customers.
Partners will benefit from dedicated business and technical support, engaging in joint go-to-market activities and tapping into new revenue streams by co-marketing with Admitad’s vast network of brands and publishers, alongside a rewarding referral system for client acquisition.
Admitad’s partner ecosystem already features notable martech providers: Adjust, Takeads, Appsflyer, Mytracker, ConvertSocial and AppMetrica. The company is proactively engaging with prospective partners, aiming to expand its catalog to at least 50 top martech providers within the next year.
Neha Kulwal, Managing Director, India and APAC, Mitgo said, “Admitad is committed to building and nurturing partnerships that not only accelerate global business growth but also furnish our partners with comprehensive tools and actionable data insights. Through this program, partners will expand their product and technology portfolio with a new set of top-tier performance marketing capacities, making it simpler to attract new customers and enhance the loyalty of existing ones.”
