Interactive Avenues wins IAMAI’s ‘Digital Agency of the Year’ for the 11th time
Mumbai: Interactive Avenues, the digital arm of IPG Mediabrands India, won the ‘Digital Agency of the Year’ title (Gold) by ...
Tag: Interactive Avenues
Prescience 2024: From Integrated Data Hubs to AI-Powered Growth Strategies – Amardeep Singh, Interactive Avenues
In 2023, Interactive Avenues experienced transformative growth, with our focus centred on establishing a world-class integrated data hub. This initiative ...
Interactive Avenues bags e-commerce mandate for TTK Healthcare
Interactive Avenues, the digital arm of IPG Mediabrands India, has secured the e-commerce mandate for healthcare and FMCG conglomerate TTK ...
Argentine Football Association teams up with Interactive Avenues
The Argentine Football Association (AFA) and digital agency Interactive Avenues have agreed to consolidate the content and brand expansion strategies ...
ICC Cricket World Cup scores with 44.6 mln social media mentions; Virat Kohli tops charts
The recently-concluded ICC Men's Cricket World Cup 2023 saw several stellar performances on the field. And while the players battled ...
Interactive Avenues bags Twinings’ e-com mandate
Interactive Avenues, the digital arm of IPG Mediabrands India, has been awarded the e-commerce mandate of tea brand Twinings. The ...
Rohit Sharma scores in social chatter during India-Pakistan ICC World Cup match
When India took on Pakistan in the World Cup Match, the stadium is not the only place that saw tremendous ...
Praggnanandhaa as brand ambassador: Which are the categories with a ready fit?
Rameshbabu Praggnanandhaa became the second Indian after Viswanathan Anand to reach the World Chess Final in more than two decades. ...
Interactive Avenues bags basmati rice brand Daawat’s digital mandate
Interactive Avenues, the digital arm of IPG Mediabrands India, has been awarded the full-service digital mandate of basmati rice brand ...
Will ICC World Cup 2023 score over 2019 on ad revenue?
Total IPL 2023 ad revenue dropped from last year, with big-spending brands from categories like edtech toning down spends or ...
