TV reach of the live broadcast of IPL’s first 22 days on Disney Star clocked 8% growth vs 2023; TVR grows by 15%
Mumbai: Disney Star, the official broadcaster of Tata IPL 2024, continues to see a rise in TV viewership for the ...
Tag: IPL
Television advertising for IPL 17 experienced a 6% increase in ad volumes per channel during the first 23 matches: TAM
Mumbai: Television advertising for IPL 17 experienced a 6% increase in ad volumes per channel compared to IPL 16 during ...
Flipkart hits it off with its Large TV Activation campaign this IPL season
India, 5 April 2024: As the IPL season kicks in, Flipkart hits it off with its Large TV billboard activation ...
Instagram is the preferred platform for 32% of IPL enthusiasts: iCubesWire Survey
Mumbai: A survey by iCubesWire, an ad tech platform, highlights Instagram's dominance as the preferred platform for 32% of the ...
Eurogrip Tyres’ campaign during the IPL focusses on its grip to enhance rider confidence
Chennai: Eurogrip Tyres, a two & three-wheeler tyre brand, has launched a brand campaign focussing on the grip of Eurogrip ...
Star Sports partners Airtel Digital TV and Tata Play to offer IPL in 4K enabled VAS
Mumbai: Star Sports Network, the official broadcaster of Tata IPL 2024, is poised to revolutionize content viewing with a range ...
FanCode to broadcast IPL special digital show The Super Over with cricketers
India’s premier sports destination, FanCode will be streaming a special digital show called The Super Over for the upcoming season of the IPL. The special show featuring some of ...
Dhruv Jurel is Ubon’s brand ambassador
Mumbai: Ubon, an audio brand in India, embodying the fusion of music, youth, and action sports, has appointed Indian cricketer ...
News, Sports and Entertainment are top content categories on Smart Lock Screen: Glance 2024 report
Smart lock screen platform, Glance has released the trends report India 2024, which highlights a significant shift in user engagement ...
One-fifth of Indian TV Homes to become addressable in 2024
In recent years, the television advertising landscape has witnessed a remarkable transformation with the advent of addressable TV. Addressable TV, ...
