Ipsos ropes in Shalini Sinha to head Brand Health Tracking, Creative Excellence verticals
Market research company Ipsos has roped in Shalini Sinha to head its Brand Health Tracking (BHT) and Creative Excellence (CRE) ...
Tag: Ipsos India
Praggnanandhaa as brand ambassador: Which are the categories with a ready fit?
Rameshbabu Praggnanandhaa became the second Indian after Viswanathan Anand to reach the World Chess Final in more than two decades. ...
Ipsos India names Neha Munshi Country Lead for Digital
Ipsos India has appointed Neha Munshi as Country Lead of Ipsos Digital with immediate effect. She has been with the ...
What is the future for small regional OTT players?
The pandemic period and the phase that followed saw the mushrooming of several OTT players in regional languages. Apart from ...
Consumer Confidence recovers marginally in July 2023: Refinitiv-Ipsos survey
Consumer Confidence for urban Indians has shown a marginal recovery with a slight uptick of 0.8 percentage points in July ...
51 pc Indians fear AI replacing current job: Ipsos Global Views of AI 2023
Almost six in 10 urban Indians are nervous of products and services using Artificial Intelligence (AI), while at least one ...
Will ICC World Cup 2023 score over 2019 on ad revenue?
Total IPL 2023 ad revenue dropped from last year, with big-spending brands from categories like edtech toning down spends or ...
Footfalls in question, will cinema advertising live up to projections?
According to GroupM’s This Year Next Year - 2023 report, ad spends on cinema have grown back from Covid lows ...
Inflation and unemployment remain top worries of urban Indians in June 2023: Ipsos
Inflation and unemployment continue to be the top concerns of urban Indians in June 2023, though worry levels have slightly ...
Ipsos India elevates Jyoti Malladi as MD – Research
Ipsos India has announced that Jyoti Malladi has taken on the new role of Managing Director-Research, effective May 2023. In ...
