80% Indians track West Asia war closely, 77% express concern over impact on India: Ipsos Consumer Pulse
New Delhi: Ipsos has launched its monthly Consumer Pulse, with the inaugural wave revealing that Indians are closely tracking the ...
Tag: Ipsos India
Suresh Ramalingam takes over as CEO of Ipsos India, Succeeding Amit Adarkar
Bengaluru: Ipsos, one of the world’s largest market research firms, has appointed Suresh Ramalingam as the new Chief Executive Officer (CEO) ...
MRSI session demystifies the hype and highlights actionable applications of AI in research
In a rapidly evolving digital economy, where speed, scale, and strategic clarity are paramount, the role of Artificial Intelligence (AI) ...
Ipsos launches Synthetic Data capability for Product Testing in India, enhancing speed and cost efficiency
Mumbai: Ipsos has announced the India launch of its Synthetic Data Capability for Product Testing, combining real consumer data with ...
Ipsos Reinvents Market Research in India with Launch of Total Access Platform
Mumbai: Global market research and advisory firm Ipsos has announced the India launch of Total Access—a unified and comprehensive approach ...
India holds strong as 2nd on Global Consumer Sentiment Index in Dec 2024: LSEG-Ipsos Survey
India has maintained its resilience in consumer sentiment, securing the 2nd position on the LSEG-Ipsos Primary Consumer Sentiment Index (PCSI) ...
Ipsos India hires Rajashree Ivaturi as Partner – Ipsos Strategy3
Mumbai: Eyeing increased opportunities and demand for research-based consulting from clients, Ipsos, a global market research player, has roped in ...
Health, personal finances are the biggest influencers to happiness: Ipsos India Happiness Report
Mumbai: 20 March marked UN’s International Day of Happiness with the theme of 2024 being “Reconnecting for Happiness: Building Resilient ...
Experts underline importance of tracking changes in demographics and habits for marketing effectiveness
The Marketing Research Society of India (MRSI) organised a panel discussion titled, ‘Targeting and ISEC-Socio Economic Classification. The panellists were ...
Market Research Society of India adopts, implements its latest Socio-economic Classification System ISEC
Market research industry body, Market Research Society of India (MRSI) announces the adoption and implementation of its latest Socio-economic Classification ...
