Irony Meter: The modern startup’s sleight of hand
Most often, this column is about marketing. But, from clever puns in app update notes to the gravity-defying spin in ...
Tag: Irony Meter
Irony Meter: Why it’s difficult for elephants to dance
Among companies only focussed on cars, Maruti Suzuki is India’s largest listed company. It is also the market leader for ...
Irony Meter: The Great Indian Tamasha – What’s next for India’s Content?
The last decade has been monumental for the media industry. From a monolithic, ‘large players take all’ scenario, the content ...
Irony Meter: Is Influence What We’ve Made It to be?
Famed Investor Charlie Munger once sent a large envelope to an author and academic named Dr. Robert Cialdini. Inside, was ...
Irony Meter: 2022 – The year of mischief in advertising
Year-enders are all around us, and while they focus on the best and the greatest the year had to offer, ...
