Kids ask their parents more questions when watching TV: Amazon Alexa study
Mumbai: Children are inherently curious and parents are always trying to find accurate answers that satiate their curiosity. This was ...
Tag: Kantar
Parle is the most chosen in-home FMCG brand for a record 12th year in a row; Britannia leads in the OOH FMCG brand ranking: Kantar Brand Footprint India 2024 Report
Mumbai: Parle is the most chosen in-home FMCG brand for a record 12th year in a row. Britannia leads in ...
Kantar’s Brand Inclusion Index: Google, Tata Motors, Amazon, Jio, and Apple Lead in India
Mumbai: Kantar's Brand Inclusion Index finds that 75% of consumers worldwide consider a brand's diversity and inclusion reputation while making ...
Emotional resonance boosts digital ads’ brand-building impact: Kantar
Mumbai: Earlier this year, Kantar launched the Blueprint for Brand Growth. Commenting on this year’s findings, Soumya Mohanty, MD and ...
Kantar launches an AI Lab led by Chief AI Scientist Ashok Kalidas
Mumbai: Kantar, a marketing data and analytics company has introduced the Kantar AI Lab, led by Chief AI Scientist Ashok ...
Apple named first trillion dollar brand globally: Kantar BrandZ Global Top 100 Brands
London: Apple marks an historic milestone today, becoming the world’s first trillion-dollar brand, according to the newly released Kantar BrandZ ...
Clients use AI for personalized communication and humanizing brand touch-points: Puneet Avasthi – Kantar
Internet in India is democratised and widely used; but now the country sits on the cusp of an AI revolution. ...
Creativity, advertising, and experience create brand impact and mental availability: Kantar’s Brand Growth Blueprint
Mumbai: Kantar, a marketing data and analytics company, today introduced the Blueprint for Brand Growth, an analysis of more than ...
Nidhee Kekre, former WPP Unilever South Asia client lead, joins whisper media’s advisory board
Nidhee Kekre, former WPP Unilever South Asia client lead, joins whisper media’s advisory board Mumbai: Whisper Media has announced the ...
AI features like Virtual Assistants, Smart Homes, and Image Enhancements will shape the future Internet experience: Kantar AI research findings
Mumbai: Internet in India is democratised and widely used; but now the country sits on the cusp of an AI ...
