ShareChat’s high and low of 2023, quest for profitability in 2025
Social media platform ShareChat was in the news this month for laying off 200 employees or 15 pc of its ...
Tag: Social Media
Moshi Moshi bags social media mandate of financing platform Klub
Moshi Moshi has announced that it has bagged the social media marketing mandate of business financing platform Klub. Klub is ...
LIA 2023: Brand David strikes Gold in Use of Social Media
Brand David Mumbai won India’s lone Gold at the London International Advertising festival in the ‘Use of Social Media & ...
Opinion: The good, bad and ugly of social media – Which side are we on?
I met the editor of a national news channel – someone whose work I respect – with a concept a ...
Safety first: Debate rages on posting childen’s pictures on social media
‘To share that really cute image of my child or not’ – that’s a dilemma parents often face. Then there ...
The Script Room launches specialist social media AV unit ‘Reels Room’
The Script Room, founded by Ayyappan Raj and Ramsam (Rajesh Ramaswamy) four years ago, has a sibling. While The Script ...
Exclusive sports content drives subscriptions on streaming platforms among urban Indians: YouGov
Within the past 30 days, 67pc of global consumers have regularly followed sports through various media platforms, according to the ...
Should creative and media be the same for effective performance marketing?
According to EMR, the Indian digital marketing market – including e-mail marketing, SEO, blogging and podcasting, social media, mobile marketing, ...
95pc Consumers in India Desire Simplicity in Entertainment Experiences: Report
More than nine in ten consumers in India (95%) want an all-in-one platform to simplify their entertainment experiences with video ...
Digital payment users in India to touch 700 million by 2030: Report
“India is home to close to 780 Million internet users. By 2030, this count will reach a landmark figure of ...
