Music genre ad volumes soar by 9pc during H1 2023: TAM Report
According to TAM AdEx-Half Yearly Advertising Report on TV Music Channels, H1 2023 observed 9pc growth in ad volumes compared ...
Tag: TAM Media
‘Hindi News’ tops with 19pc News Genre advertising share on TV in H1 2023: TAM Report
According to TAM AdEx- Half Yearly Advertising Report on TV News Genre, Jan-Jun’23 observed 6pc degrowth in ad volumes whereas ...
Ad volumes of GEC genre surge by 30pc on TV during first half of 2023: TAM Report
According to TAM AdEx-Television Advertising half yearly report, Jan-Jun'22 and Jan-Jun’23 both saw minor 3pc rise in ad volumes over ...
Radio advertising clocks 20pc growth in ad volumes during Jan-Mar’23 over Jan-Mar’21: TAM Report
According to TAM AdEx-Radio Advertising Quarterly Report for Jan-Mar’23, ad volumes/station increased by 20pc compared to Jan-Mar’21, but it was ...
Akshay Kumar leads the list of most visible celebrity brand endorsers on TV: TAM Report
According to TAM AdEx-Celebrity Endorsement Report for Jan-Mar’23, 29pc share of the ads’ telecast on TV were endorsed by celebrities. Film ...
Ad insertions of Travel and Tourism sector clock 18pc growth on Digital during Jan-Mar’23: TAM Report
According to TAM AdEx- Digital Media Report on Travel and Tourism (including Ecom-Travel & Tourism) for Jan-Mar’23, ad insertions saw ...
IPL on TV: Number of advertisers leap by 19pc during matches 28 to 54 – TAM Report
According to TAM Sports Report on Commercial Advertising on Television for 54 matches of IPL 16 (31st Mar'23-9th May'23), matches ...
Connected TV outperforms linear TV in IPL ad spots: TAM
Connected TV (CTV) advertising spots have been increasing every week during the ongoing season of the Indian Premier League, while ...
IPL on TV: No uptick in number of advertisers during matches 13 to 24 – TAM Report
According to TAM Sports Report on Commercial Advertising on Television for 25 matches of IPL 16 (31st Mar’23-18th Apr’23), number ...
Ad volumes of EV Two Wheelers surge by almost five times on TV during Jan-Mar’23: TAM report
TAM AdEx released the Cross Media Report on Advertising Trend for Electric Vehicle (EV) segment of Two Wheeler category for ...
