Beyond Likes: How Brands Are Actually Measuring Real ROI In Influencer Marketing Campaigns
A few years ago, most influencer marketing reports looked almost the same. Big reach numbers. Millions of views. High likes. ...
Tag: Vibhor Gulati
Why Creator Fatigue Is the Next Big Crisis Brands Are Ignoring
Be honest. When was the last time you actually watched a sponsored post till the end? Not scrolled past. Not ...
Pizza Hut amplifies Crafted Flatzz launch with creator-led film featuring Niharika NM
New Delhi: Building on the national launch of its newly introduced Crafted Flatzz, Pizza Hut has strengthened its digital conversation ...
The Creator Economy 2.0: How Agencies Can Help Brands Leverage Authentic Voices at Scale
Introduction The creator world has evolved faster in the last three years than in the decade before it. Gone are ...
Art-E appoints Vibhor Gulati to head operations in Mumbai
Art-E Mediatech, a Delhi-based integrated marketing and technology agency, has appointed Vibhor Gulati to lead operations in Mumbai. The agency ...
