YouTube ad revenue crosses $40 billion as growth slows amid rising competition from TikTok, Netflix: WARC
Mumbai: YouTube generated more than $40 billion in advertising revenue in 2025, cementing its position as one of the world's ...
Tag: WARC Media
Global ad market to reach $1.39 trillion in 2026 despite gulf crisis risks: WARC
Mumbai: A new outlook from WARC Media has cautioned that the ongoing Gulf Crisis could significantly disrupt global advertising growth, ...
Meta hits $55B, Google Search outperforms by 5.4pp while YouTube trails expectations: WARC
Mumbai: Global advertising dynamics showed divergent momentum in the first quarter of 2026, with Meta outperforming expectations, Google Search delivering ...
Netflix Set to Capture Nearly 10% of Global CTV Ad Spend by 2027: WARC Media
Mumbai: Netflix is on track to secure nearly 10% of global connected TV (CTV) ad spend by 2027, marking a ...
Reddit’s ad revenue is growing x3 faster than the wider social media market: WARC Media
Mumbai: Reddit is making headlines for its remarkable ad revenue growth, projected to hit $1.8 billion in 2025, according to ...
Amazon’s ad business to hit $60 billion, solidifies role in end-to-end marketing: WARC Media
Mumbai: Amazon’s advertising engine is on a remarkable growth trajectory, with retail media ad revenue projected to exceed $60 billion ...
Global newsbrand ad spend down to $32.3bn this year as advertisers increasingly favour user generated content
Mumbai: The global advertising landscape is experiencing a fundamental shift. According to WARC Media’s latest Global Ad Trends report, newsbrand ...
Almost $12bn is at stake should a US ban on Tiktok go ahead; Instagram to benefit the most from a US ban on Tiktok: Warc
MUMBAI: TikTok, the ByteDance-owned video sharing platform, is increasingly seen as able to drive full-funnel outcomes – from discovery through ...
Podcast Publishers turn to Video as Ad Revenue Growth stalls: WARC Global Ad Trends
Mumbai: Podcasts are growing in cultural and political influence, but growth in podcast advertising spend remains slow. Publishers and platforms ...
Facebook’s ad revenue set to exceed $100bn in 2024, boosted by AI, commerce, and Gen Z: WARC
Mumbai: Social media giant Facebook is set to surpass $100 billion in global advertising revenue for the first time in ...
