Mumbai: Teambackstage has announced the appointment of Honey K Bhargava as Chief Marketing Officer (CMO) in a consulting capacity, as the company looks to strengthen its strategic marketing initiatives and expand its brand presence.
A seasoned PR and marketing professional, Bhargava will lead Teambackstage’s marketing strategy, brand positioning and market expansion initiatives while continuing to lead her award-winning public relations firm, HKBPR.
The collaboration brings together Bhargava’s experience in public relations, brand communications and media strategy with Teambackstage’s growing ecosystem for creative professionals. Through this partnership, the platform aims to unlock new marketing verticals, enhance brand visibility and strengthen engagement with its community of artists, professionals and industry stakeholders.
Commenting on the development, Vikram Vyas, Founder of Teambackstage, said, “Having Honey on board as our CMO consultant is a defining moment for Teambackstage. Her ability to bridge authentic storytelling with strategic marketing is unparalleled. She brings a depth of intelligence and industry relationships that will fundamentally shape how we grow, communicate, and connect with the world around us. We are not just gaining a marketing leader — we are gaining a true creative partner.”
Sharing her thoughts on the new role, Honey K Bhargava, CMO (Consulting), Teambackstage and Founder of HKBPR, said, “Partnering with Teambackstage felt like an incredibly natural next step in my journey. Vikram and his team have built something genuinely special — a platform that understands the power of the right stage for the right talent. Aligning my passion for purposeful PR with their vision for marketing excellence is an opportunity I could not pass up. I look forward to helping Teambackstage reach new heights while continuing to serve my clients at HKBPR.”
