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Trend Music and ITC Nimyle to ‘ring’ in the Tamil New Year with Stay Home Sangeetham

by MN4U Bureau
April 13, 2020
in Featured, Marketing
Reading Time: 2 mins read
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Trend Music and ITC Nimyle to ‘ring’ in the Tamil New Year with Stay Home Sangeetham
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Tamil New Year, south India’s premier digital agency – Trend Loud and their popular audio label Trend Music along with ITC Nimyle, a 100% natural action floor cleaner made from NEEM, has a special treat to offer, stitching together the most melodious musical notes that one can enjoy on the Trend Music YouTube and Trend Music South Facebook page while staying safe at home.

The initiative – Stay Home Sangeetham – is the first of its kind marathon musical performance that is exclusively digital featuring a fusion between classical music &film classics performed by some iconic percussionists & singers, including Vikku Vinayakram, Drums Sivamani, Mandolin U Rajesh, ShakthishreeGopalan, Shriram & Srilekha and Rahul Nambiar amongst others.

Trend Music, a new-age audio label that supports independent artistes in producing their indie albums, and assists in distribution and monetization of their songs – Trend Music will provide the platform for this concert at 4 PM on their online pages.

Hosted by Aadhavan, the two-and-a-half-hour concert will not only kick-off the Tamil New Year celebrations in style but will also urge its audience to donate to PMCares and Chief Ministers Public Relief Fund.

Full list of performers :

  • Vikku Vinayakram
  • Drums Sivamani
  • Rajesh Vaidhya
  • Mandolin U Rajesh
  • Selvaganesh
  • Ghatam Umashankar
  • Singer Alaap Raju
  • Ranjith Govind
  • Rahul Nambiar
  • Velmurugan
  • Vaikkom Vijayalakshmi
  • Shakthishree Gopalan
  • Shriram & Srilekha
  • Swaminathan Selvaganesh
  • Anchor: Aadhavan

Spreading positivity through music, this extravaganza will showcase a thoughtful mix of instrumental & vocal performances, where each musician will compose/recreate/ sing their favorite songs at his or her home/studio and record them on their phone. Apart from this, the performers will also share a few interesting anecdotes of their experiences about the song/music track to further delight the audience.

ITC Nimyle presents the Stay Home Sangeetham Concert to help bring a smile and make the Tamil New year special. It is a part of ITC Nimyle’s outreach through a series of innovative engagements. Visit Nimyle’s Facebook Page to know more – https://www.facebook.com/NimyleOfficial/

Chidambaram Natesan
Chidambaram Natesan

Speaking about this initiative to light up the auspicious Tamil New Year amidst a somber mood of the nation, Trend Loud Digital Director & CEO, Mr.Chidambaram Natesan said  “We wanted to do our bit to uplift the spirit, bring some positivity and what better way than music to do that. TN is a very music-driven market, right from classical music to film songs, all genres are widely consumed and hence we quickly jammed and came up with this digital property”.

With the entire world fighting the dreaded COVID-19 virus, Stay Home Sangeetham is set to add some much-needed joy to light up the Tamil New Year and wish the world Iniya Puthandu Nalvazthukal !

Nimyle Floor Cleaner Presents Stay Home Sangeetham Powered by Levista Instant Coffee can be viewed on Trend Music YouTube Channel and Trend Music South Facebook Page along with ITC Nimyle’s Facebook Page on April 14th at 4 PM.

Tags: Chidambaram Natesan Trend LoudITC NimyleStay Home SangeethamTrend Music

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