Hyderabad: Telugu News and Current affairs channel V6 News has witnessed a massive surge in consumption on their digital platforms while the channel recorded historic TV viewership numbers, owing to the strong, round-the-clock coverage on COVID-19.
The digital media assets of V6 News has garnered the trust of billions, become a credible choice for the viewers during this Covid-19 Lockdown season, with its Facebook Interactions chart topping numbers during March 30 – April 5-2020. The Facebook handle of V6 News has obtained 364200 interactions, which is way ahead of the market leader TV9 Telugu that clocked 308600 interactions while NTV stood at No. 3 with 222500 interactions.
In terms of Television viewership, V6 News remained one among the duopoly of Telugu News space by garnered 311 GRPs in Week 12 while TV9 Telugu clocked 342 GRPs. All other players in the market were way below with almost half of the top players. At secondary level T News stood at No. 3 with 172.52 GRPs, NTV Telugu at No. 4 with 169.68 GRPs and TV5 Telugu became No. 5 with 149.07 GRPs.
“In a market like Telangana number of news channels are fighting for their existence we have been offering unbiased and genuine news which has connected with Telugu speaking audiences in both states ( Telangana and AP ). We have been a market leader for more than 5 years in both TV and Digital Domains, we sincerely Thank our viewers for having given us overwhelming support in making us Numero Uno and we will never let them down” says Ravi Ankam, CEO, V6 News and Velugu Newspaper.
‘This is a double whammy for us this week, both our news channels Puthiyathalaimurai and V6 News have reached it’s pinnacle and it continues to rule the roost week after week, It’s clearly evident that audience at this point in time trust genuine and un-biased news which is clearly reflected quantitatively too. My sincere thanks to the Advertisers and brands who have been a great support, says Shankar B, CEO, Fourth Dimension Media.
