Whistling Woods International, a creative institution, has been a guiding light for aspiring talent in film and beyond since its founding by cinema legend Subhash Ghai in 2006. With a mission to turn dreams into reality, the school continues to flourish under the leadership of Meghna Ghai Puri, now expanding its creative vision beyond cinema.
To enhance its brand identity and broaden its reach, Whistling Woods has partnered with United270 Global, a dynamic digital-first agency based in Bangalore and Mumbai. Selected after a competitive pitch, United270’s integrated approach aligns well with Whistling Woods’ vision. The agency is exploring innovative, digitally integrated methods, incorporating EdTech solutions while maintaining a personal touch in communications. Additionally, they have revamped the existing logo to better resonate with today’s audience.
Sasha D’souza, Creative Director, Mumbai Head&the pen behind the brand communication added– “The idea was the capture the true aspiration and life of every student that steps into the college. It was important to inspire while showing what it truly is like to take charge of your creative career and immerse yourself in your art – especially when we live in a country where choosing a non-conventional career is still almost taboo.”
Jeff Emmanuel, the founder & CCO of United270 Global said-“We are excited to partner with an institution as prestigious as Whistling Woods International. Our goal is to amplify their already powerful brand by tapping into the latest digital trends while staying true to the values that make Whistling Woods a leader in creative education.”
His expertise covers brand communication strategy, design, campaign planning, production services. Recent collaborations include Kone elevators and Native Forever. Excited for the Mumbai chapter.
