Mumbai: Yaap Digital Limited, an integrated digital marketing, content, and technology services provider, has filed its Draft Red Herring Prospectus (DRHP) with NSE Emerge. The proposed Initial Public Offering (IPO) comprises a fresh issue of up to 66,00,000 equity shares of ₹10 each, through the book-building route. Socradamus Capital Private Limited is the sole Book Running Lead Manager, while MUFG Intime India Private Limited is the Registrar to the issue.
As per the DRHP, the company plans to utilise up to ₹34.00 crore from the IPO proceeds for part payment of the proposed acquisition of GoZoop Online Private Limited, ₹4.01 crore towards establishing an AI-led Short-Form Content Production Hub (ACP Hub), and ₹16.00 crore to meet incremental working capital requirements. The balance will be deployed for inorganic growth, general corporate purposes, and issue-related expenses.
Founded in 2016, Yaap Digital Limited offers a comprehensive suite of services including influencer marketing, content creation, performance marketing, UI/UX design, media buying, and marketing analytics. Operating under its 3D Philosophy—Design, Discovery, and Distribution—the company blends creative storytelling, data-driven insights, and AI-powered marketing technologies to deliver integrated solutions across India, UAE, and Singapore.
The company has executed campaigns across industries such as financial services, FMCG, tourism, automotive, healthcare, and technology. Over the years, it has expanded through strategic acquisitions including FFC Information Solutions, Brand Planet Consultants, Yaap Digital FZE, Yaap Digital FZ LLC, and Intnt Asia Pacific Pte. Ltd.
Promoted by Atul Jeevandharkumar Hegde (Chairman & MD), along with Sudhir Menon and Subodh Menon, Yaap Digital Limited has over 100 employees and a client roster that includes Fortune 500 and leading regional brands.
Financially, the company reported ₹152.54 crore in Revenue from Operations in FY 2025, up from ₹112.55 crore in FY 2024. Its Profit After Tax (PAT) rose more than fourfold to ₹11.93 crore in FY 2025, compared to ₹2.51 crore in FY 2024.
