Mumbai: Ira Trivedi and her team at YOG LOVE are touted to be the curators of tranquil and healing yoga experiences having their roots deeply gnarled in Indian classical traditions. They strongly believe that in the recent world full of uncertainties, it is imperative to stay positive, while we exhale our past and inhale our future.
YOG LOVE owns a property called Yoga-Thon which is in essence an online virtual festival for Yoga enthusiasts all over the world. After a successful Yoga-Thon 1.0 which was a tribute to International Yoga Day, Ira Trivedi and her team announced the second installment to the Yoga-Thon property. Yoga-Thon 2.0 powered by mCaffeine was a full day virtual festival on the occasion of Independence day on August 15, 2020. A number of wellness brands such as OmVed Therapies, Shakti Warrior, Svarasya and Core Asana were closely associated with Yoga-Thon 2.0. The festival was directly aligned with the theme- “Freedom From Covid19”, which was an effort to encourage participants to understand the importance of Yoga and Ayurveda in immunity building to fight infections and also focused on pivotal topics like Emotional resilience and Sound healing to help participants get rid of their inhibitions surrounding the topical concerns globally.
This full-day excursion offered a holistic experience where participants got an opportunity to be a part of a number of experiential yoga learning sessions and talks highlighting the various forms of immunity building from a wonderful team of stalwart trainers and speakers. The sessions were curated for people of all age groups and segments to offer them a wholesome experience. Distinguished dignitaries such as Dr. Mickey Mehta, Nithya Shanti, Maestro Satya Jaiswal, Dr. Partap Chauhan were a part of the panel for the festival.
Talking about Yoga-Thon 2.0, Ira Trivedi, Founder, Ira Yoga Wellness said, ’’Yoga-A-thon 2.0 was our effort to invigorate people with engaging yoga sessions and talks to help them build immunity in the wake of the increasing perils around the pandemic. In times as such, it is important to heal one’s physical as well as mental well-being.”
