New Delhi: YuppTV, the global OTT leader for South-Asian content bagged the coveted “India Companies to Action Award for OTT Video Services Market” at 2017 Frost & Sullivan India Best Practices Awards Banquet. The recognition follows the brand’s unrivaled push for South-Asian content, being present across the globe.
Based out of Atlanta, Georgia, YuppTV was established in 2006 by Udaynandan Reddy. The USP of YuppTV lies in seamlessly integrating technology with an unparalleled global outreach to provide viewers and content providers with an ideal platform to interact effortlessly and efficiently. YuppTV is further propelled with the mission to make it simple and instant for Broadcasters to deliver and consumers to view live-TV, Catch-up TV Movies and web series, anytime and anywhere in the world through any internet enabled device. A pioneer in the OTT space, YuppTV delivers 250+ television channels in 14 languages, 4500 videos (daily), movies, and a lot more. YuppTV is further disrupting the market with original content in regional languages. Bringing cinematic brilliance to original web series, YuppTV has till date launched “Mana Mugguri”, “Whatsup Velakari,” “Hey Krishna” and more.
Extending congratulations to YuppTV India on winning the award, Vidya S. Nath, Senior Director, Digital Media Practice, Frost & Sullivan said, “YuppTV is a pioneer in the industry with a unique product that caters to an audience that is under-served/under-penetrated and starved of regional content. Their ability to leverage their technological prowess to build diverse products and solutions sets them apart from their competitors. Since their launch in India, they have strategically partnered with some of the leading production studios, bringing premium regional content to audiences here and abroad. With the OTT video services market disrupting traditional TV viewing habits in India, YuppTV will emerge as one the front runners in this niche segment in the next few years. Their cutting-edge technology and innovative product offering will drive customer acquisition.”
Accepting the honor, Uday Reddy, Founder & CEO, YuppTV said, “I am honored to accept this award on behalf of the exceptional team of YuppTV and I sincerely thank the jury for bestowing this honor upon us. When we started YuppTV nearly a decade ago, it was merely a dream to disrupt the traditional TV experience and make one’s favorite shows and movies easily accessible over the internet. From that point, we have definitely come a long way and there are still miles left to cover for us. This recognition only motivates us to further drive the change, accelerate innovation, create more jobs and hopefully, transform this world to be a better place.”