Zee TV has announced the appointment of Vikram Lad as its new Business Head, where he will spearhead the channel’s strategic initiatives, mergers and acquisitions, and business development efforts. His focus will include shaping content strategy, engaging with viewer feedback, and overseeing the channel’s profit and loss (P&L) management, alongside strategic marketing and partnerships. Vikram updated this development on LinkedIn.
Vikram brings a wealth of experience in to this role. Prior to joining Zee TV, he co-founded and served as COO of Kintree, a social app aimed at family tree building, where he drove the strategic vision and operations, managing investor relations and global growth in markets such as the Indian subcontinent, Southeast Asia, and the Middle East and North Africa.
An active angel investor, Vikram has backed several startups, including the Sfurte app and Abyow dating app. He has also co-founded Unshots, a project in collaboration with the Alliance Group focused on Web3 and the Metaverse, where he served as Chief Business Officer, in addition to launching Valorous Media Pvt Ltd.
Vikram has previously held key roles in the media industry, including Chief of Business Development at the short video platform Chingari in 2019, and Business Head for Zee Entertainment in Thailand from 2017 to 2019. His early career saw him work with major media brands like Star Sports, Hotstar, Rediff.com, DNA, RBNL, and Bharti Airtel.
