New Delhi: Zeno Group, a global integrated communications agency, has been appointed as the strategic communications agency of record (AOR) for Redseer Strategy Consultants in India.
As part of the PR mandate, Zeno will lead integrated media relations and executive communications to strengthen Redseer’s positioning as a leading, forward-looking strategic consultancy that helps businesses act faster, think more clearly, and navigate what’s next in India’s rapidly evolving consumer and digital ecosystem.
Following a highly competitive multi-agency pitch process, Zeno was appointed for its strategic counsel to elevate Redseer’s brand reputation and deep consumer, Fintech, B2B and investor sector experience, and proven capabilities translating complex insights into compelling narratives to engage diverse stakeholders, including CEOs, CMOs, investors and policy makers.
“Redseer has scaled by being relentlessly uncompromising on the quality and speed of its thinking,” said Aanshul Agarwal, Marketing Director, Redseer Strategy Consultants. He further added, “In a world reshaped overnight, consulting is no longer about frameworks; it’s about conviction, foresight, and the ability to move leaders from insight to action, under unforgiving timelines. Redseer has always enabled its clients to make high-stakes decisions with conviction, superfast. Partnering with Zeno helps us sharpen how we tell that story and reinforces Redseer’s position as a trusted partner guiding critical decisions in disruptive markets.”
Abhishek Gulyani, Zeno’s Managing Director India, added, “This collaboration marks a significant milestone in expanding Zeno’s footprint within the advisory and consulting sector. As strategic communications become central to building trust and influence, we look forward to working closely with Redseer to shape and scale its insight-led narratives, strengthen insight-led thought leadership, and reinforce their credibility.”
